Virginia Polytechnic Institute and State University
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Posted Date: Apr 18, 2024
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Expired Date: Apr 20, 2024Posted Date: Apr 18, 2024
Expired Date: Apr 20, 2024Job Description
The Virginia Tech Department of Athletics embraces the core value of diverse and inclusive communities and respects the educational benefits of diverse ideas, peoples, and cultures in order to contribute to the equitable inclusion and just engagement of the world’s communities. Guided by our motto, Ut Prosim (That I May Serve), the Virginia Tech Department of Athletics is committed to fostering a culture that accepts, affirms, and values all individuals and their unique contributions to the department, university, and broader community. We are committed to attracting and retaining student-athletes, coaches, and staff from diverse backgrounds while also fostering an inclusive educational and work environment free from any discrimination based on age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or veteran status.
The Assistant Athletic Director / Marketing & Fan Development supports the Virginia Tech Athletics Brand Advancement team by overseeing the implementation and management of marketing strategies to drive attendance, promotion, and engagement of athletic events, as well as increase the overall visibility of Virginia Tech Athletics. Duties will include but are not limited to development and implementation of marketing plans, fan experience and development strategy and overall enhancement of fan engagement with Virginia Tech Athletics. In addition, will provide leadership and professional development of the Marketing & Fan Development department and work collaboratively with internal units including but not limited to In-Venue Experience, Ticket Sales, Digital Strategy & Innovation and Creative. Reports to the Senior Associate AD / Brand Advancement.
Required Qualifications
Master's degree and/or bachelor's degree in marketing or a related field with significant professional experience
Experience working in a marketing and fan development atmosphere
Experience developing written marketing plans; taking marketing plans from ideation through execution
Strong interpersonal and verbal communication skills, with the ability to communicate broadly to develop and maintain effective relationships with a wide range of stakeholders
Strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions; strong organizational, planning and time management skills
Commitment to diversity
Knowledge of appropriate NCAA, conference and university rules and regulations as it pertains to area of responsibility
Preferred Qualifications
Job Description
The Virginia Tech Department of Athletics embraces the core value of diverse and inclusive communities and respects the educational benefits of diverse ideas, peoples, and cultures in order to contribute to the equitable inclusion and just engagement of the world’s communities. Guided by our motto, Ut Prosim (That I May Serve), the Virginia Tech Department of Athletics is committed to fostering a culture that accepts, affirms, and values all individuals and their unique contributions to the department, university, and broader community. We are committed to attracting and retaining student-athletes, coaches, and staff from diverse backgrounds while also fostering an inclusive educational and work environment free from any discrimination based on age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or veteran status.
The Assistant Athletic Director / Marketing & Fan Development supports the Virginia Tech Athletics Brand Advancement team by overseeing the implementation and management of marketing strategies to drive attendance, promotion, and engagement of athletic events, as well as increase the overall visibility of Virginia Tech Athletics. Duties will include but are not limited to development and implementation of marketing plans, fan experience and development strategy and overall enhancement of fan engagement with Virginia Tech Athletics. In addition, will provide leadership and professional development of the Marketing & Fan Development department and work collaboratively with internal units including but not limited to In-Venue Experience, Ticket Sales, Digital Strategy & Innovation and Creative. Reports to the Senior Associate AD / Brand Advancement.
Required Qualifications
Apply NowMaster's degree and/or bachelor's degree in marketing or a related field with significant professional experience
Experience working in a marketing and fan development atmosphere
Experience developing written marketing plans; taking marketing plans from ideation through execution
Strong interpersonal and verbal communication skills, with the ability to communicate broadly to develop and maintain effective relationships with a wide range of stakeholders
Strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions; strong organizational, planning and time management skills
Commitment to diversity
Knowledge of appropriate NCAA, conference and university rules and regulations as it pertains to area of responsibility
Preferred Qualifications
Supervisory experience
Budget oversight
Experience working in an intercollegiate athletics marketing department
Demonstrated success in executing marketing and promotional efforts
Ticket promotions and sales experience
Pay Band
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Appointment Type
Restricted
Salary Information
Up to $80,000
Review Date
5/1/24
Additional Information
SEE MORE ABOUT WORKING IN VT ATHLETICS AT https://beahokie.com/EMPLOYEE/ .
The successful candidate will be required to have a criminal conviction check.
About Virginia Tech
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Stuart Cochran at stuart@vt.edu during regular business hours at least 10 business days prior to the event.
Person | Role |
---|---|
Brad Wurthman |
Executive Associate AD/External Affairs and Advancement |
Evan Massengill |
Associate Athletics Director, Fundraising Strategy |
Darby Taylor |
Director, Creative Design |
Angelique Baldwin |
Director, Membership Services & Gift Accounting |
Maddy McVey |
Assistant Athletics Director, In-Venue Experience |
Isaac Poe |
Associate Director, ACC Network |
Hayley Graddy |
Associate Director, Creative Video |
Jett Willingham |
Assistant Director, In-Venue Experience |
Person | Role |
---|---|
Lance Dozier |
Associate AD, Revenue Strategy & Digital Innovation |
Evan Ellis |
Senior Director, ACC Network |
Brian Cox |
Associate Athletics Director, Creative Communications (Men's Basketball, Men's & Women's Golf) |
Shawn Stevenson |
Director, Digital Strategy & Mobile Communications |
Travis Wells |
Assistant Athletics Director, Strategic Communications (Football) |
Mike Skovan |
Associate Director, Creative Communications (Baseball, Secondary Football) |
Dani Pluchinsky |
Assistant Director, Creative Communications (Softball) |
Ethan Aguigui |
Assistant Director, Creative Communications (Wrestling) |
Person | Role |
---|---|
Kathryn Dillin |
Assistant AD, Marketing & Fan Development |
Dave Knachel |
Senior Director, Photography |
Jed Castro |
Senior Associate Athletics Director, Production & Multimedia |
Tori Thurston |
Director, Marketing & Fan Development |
J.C. Whidden |
Senior Associate Athletics Director, Brand Advancement and External Operations |
Murfee Jones |
Assistant Director, Digital Marketing |
Cassie Walton |
Assistant Director, Marketing & Fan Development |
Person | Role |
---|---|
Brad Wurthman |
Executive Associate AD/External Affairs and Advancement |
Angelique Baldwin |
Director, Membership Services & Gift Accounting |
Evan Massengill |
Associate Athletics Director, Fundraising Strategy |
Zach Mackey |
Director of Broadcasting, Men's Basketball Play-By-Play |
Isaac Poe |
Associate Director, ACC Network |
Kelli Buhrdorf |
Assistant Director of Donor Experience, Stewardship |
Jett Willingham |
Assistant Director, In-Venue Experience |
J.D. Castleman |
Assistant Director, Broadcast Operations |
Person | Role |
---|---|
Evan Ellis |
Senior Director, ACC Network |
Brian Cox |
Associate Athletics Director, Creative Communications (Men's Basketball, Men's & Women's Golf) |
Travis Wells |
Assistant Athletics Director, Strategic Communications (Football) |
Eric Frey |
Assistant Athletics Director, ACC Network Operations |
Shawn Stevenson |
Director, Digital Strategy & Mobile Communications |
Lance Dozier |
Assistant Athletics Director, Revenue Strategy & Digital Innovation |
Mike Skovan |
Associate Director, Creative Communications (Baseball, Secondary Football) |
Will Copeland |
Associate Director, Creative Communications (Men's Soccer, Lacrosse, Tennis, Men's Basketball [Secondary]) |
Person | Role |
---|---|
Dave Knachel |
Senior Director, Photography |
Bob Gavagan |
Assistant Athletics Director of Marketing & Fan Development |
Jed Castro |
Senior Associate Athletics Director, Production & Multimedia |
Kathryn Dillin |
Director, Marketing & Fan Development |
Dylan McKitterick |
Director, Digital Strategy & Revenue Growth |
J.C. Whidden |
Senior Associate Athletics Director, Brand Advancement and External Operations |
Tori Thurston |
Associate Director, Marketing & Fan Development |
Murfee Jones |
Assistant Director, Digital Marketing |
Person | Role |
---|---|
Brad Wurthman |
Senior Associate Athletic Director, External Operations |
Zach Mackey |
Director of Broadcasting, Men's Basketball Play-By-Play |
Darby Taylor |
Director, Creative Design |
Evan Hughes |
Assistant Director of Broadcast Services, Women's Basketball & Baseball Play-By-Play |
Isaac Poe |
Assistant Director, ACC Network |
Person | Role |
---|---|
Brian Cox |
Associate Athletics Director, Creative Communications (Men's Basketball, Men's & Women's Golf) |
Eric Frey |
Assistant Athletics Director, ACC Network Operations |
Lance Dozier |
Assistant Athletics Director of Digital Strategy & Innovation |
Carter W. Brown |
Director, Creative Communications (Football credentials, Women's Basketball, Student Staff) |
Travis Wells |
Assistant Athletics Director, Strategic Communications (Football) |
Mike Skovan |
Associate Director, Creative Communications (Baseball, Secondary Football) |
Bree Williams |
Associate Director, Creative Communications (Softball, Volleyball) |
Bailey Angle |
Assistant Director, Communications Strategy |
Person | Role |
---|---|
J.C. Whidden |
Associate Athletic Director, Brand Advancement |
Dave Knachel |
Senior Director, Photography and Design |
Kyle Bruce |
Associate Athletics Director, Digital Strategy & Innovation |
Jed Castro |
Associate Athletics Director, Production & Multimedia |
Kathryn Dillin |
Director, Marketing & Fan Development |
Dylan McKitterick |
Director of Digital Marketing & Revenue Growth Strategies |
John Sours |
Associate Director, Graphic and Web Design |
Tori Thurston |
Assistant Director, Marketing & Fan Experience |
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