Assistant Director, Athletic Marketing and Communications
EXPIRED

Skidmore College

Saratoga Springs, NY

Posted Date: Mar 21, 2024

Expired Date: May 23, 2024

QUALIFICATION

  • Salary Expectation
    Unknown
  • Years of Experience
    Not provided
  • Work Type
    Full-time

ABOUT PROGRAM

About the Job
Job Description

Position Summary:

The Assistant Director, Athletic Communications and Marketing, in coordination with the Associate Director, Athletic Communications and Marketing and the Director of Marketing and Engagement, tells the Skidmore Athletics story by managing an integrated athletics and communications program that includesgame-day coverage, sports information and statistics, web coordination, social media management, and photography (incl. freelance) for 19 teams, intramural sports, and related Athletics events.

TheAssistant Director is primarily a marketer, strategist, content creator, reporter, and data manager. Through their work, they also have direct influence on the reputation and reach of the Skidmore Thoroughbreds brand. In coordination with other members of the Office of Communications and Marketing, the manager is also a key advocate for Athletics within a network of College-wide communications programs designed to recruit students, engage donors, and elevate the overall reputation of Skidmore.

The Assistant Director is a member of the Marketing and Engagement team within the Office of Communications and Marketing and reports to the Associate Director, Athletic Communications and Marketing. When needed, the Assistant Director is a proxy or back-up in the absence of the Associate Director.The Assistant Director hires and manages multiple student workers (2-4 per semester).

Primary Job Duties:

  1. Manage game-day reports for 19 varsity teams by composing accurate and timely web stories, publishing to SkidmoreAthletics.com, and coordinating any related league or media content needs.
  2. Manage game day statistics and ensure Skidmore Athletics is compliant with all Liberty League and NCAA data requirements.
  3. Manage the social media strategy and content calendar behind the primary @SkidmoreAthletics and @SkidmoreSports accounts, representing the Skidmore Thoroughbred brand online while inspiring, engaging, and educating priority audiences (fans, athletes, prospective students and families, alumni, and donors).
  4. Manage all aspects of SkidmoreAthletics.com and co-coordinate vendor relationships (SideArm, StatCrew).
  5. Collaborate with Skidmore Athletics leadership – Athletics Director, Assistant/Associate Directors and Coaches – to curate and disseminate athletics marketing content and support daily communications needs, includingpreparing programs for games and special events, nominations for league and national awards, and various scheduling and operations duties.
  6. Capture photos of individual players, teams, and other athletics-related content for College marketing use. Supervise freelance photographers. Coordinate with other College photographers for coverage.
  7. Hire and supervise a team of up to four student marketing assistants. Determine job responsibilities, hold weekly meetings, assign and review work. Serve as a mentor.

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