Posting Details
117522
Posting Details
117522
Apply NowCoordinator
Assistant Director of Marketing Strategy and Fan Experience
33-Exempt Regular
Staff
1.000
PRES-ICA-External Relations
Founded in 1856, University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.
Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify you from employment.
The Assistant Director of Marketing Strategy & Fan Experience will work as a member of the Intercollegiate Athletics Marketing Strategy & Fan Experience staff and serve under the direct supervision of the Director of Marketing Strategy & Fan Experience. This individual will oversee marketing plan development and implementation, ticket sales, sponsor activation, and event presentation for Men’s Soccer and Men’s Lacrosse with a key focus on maximizing ticket revenue, increasing fan attendance, and enhancing the Maryland Athletics brand. The Assistant Director will also serve as the secondary contact for Men’s Basketball and oversee the football student section and on-campus engagement. Additional responsibilities include: Oversight of the student intern responsible for Gymnastics marketing, Oversight of Testudo’s Kids Club, Women’s Basketball and Olympic sport gameday operations assistance. The Assistant Director will also serve on the “Terps After Dark’’ planning committee and provide assistance with various duties as assigned by the Director of Marketing Strategy & Fan Experience and Associate AD of Marketing Strategy & Fan Experience.
Top Benefits and Perks:
Education:
Bachelor’s degree or equivalent education, experience, and training required in sports management, marketing, advertising or other related field.
Experience:
Minimum of one (1) year of sports marketing experience .
Knowledge, Skills and Experience:
Proficiency with all Microsoft Office applications (Word, Excel, PowerPoint) and Adobe Photoshop.
Must be able to work flexible hours, including frequent evenings and weekends.
Preferences:
NCAA
Division I sports marketing experience at a Power Five institution.
Experience with revenue generating sports.
Not Applicable to This Position
The scope of the position frequently requires weekend and evening work (Non-standard work hours). While performing the essential functions of the job, the employee operates a computer and other office devices such as telephones, copy machines, fax machines, etc. Constantly moves about the facility and event site before, during and after events to service clients; constantly communicates via telephone, email and in-person with others to exchange accurate information. Standing, walking, kneeling/crouching, balancing and lifting up to 20 pounds.
04/17/2024
Yes
04/25/2024
The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.
Required Documents 1. Resume 2. Cover Letter 3. List of References (no emails sent from system) Optional Documents
Required fields are indicated with an asterisk (*).
* Are you able to work flexible hours, including frequent evenings and weekends?
* How did you hear about this position?
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Senior Associate Athletic Director - External Operations |
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Associate AD - Strategic Partnerships |
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Associate AD - Marketing Strategy & Fan Experience |
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Director of Marketing Strategy & Fan Experience |
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Director of Development Marketing & Communications |
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Assistant Director of Marketing Strategy & Fan Experience |
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Assistant AD - Equipment Operations |
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Senior Director of Football Equipment Operations |
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Director of Equipment Operations - Football |
Person | Role |
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Associate AD - FOE |
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Assistant AD - Facilities & Grounds |
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Assistant AD - FOE |
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Director of Facilities, Operations & Events |
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Director of Grounds |
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Associate Director |
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Assistant Director of Grounds |
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Assistant Director - FOE |
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Associate AD / Strategic Communications Officer |
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Assistant AD - Strategic Communications & Content Development |
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Assistant AD - Football Communications (FB, WTEN) |
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Director - Strategic Communications & Content Development (WBB, FH) |
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Director of Development Marketing & Communications |
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Associate Director of Communications (Social Media, MSoccer) |
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Assistant Director (MSoccer, WGolf, Wrestling) |
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Assistant Director - Strategic Communications (Writing, MLax, Wrestling) |
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Sr. Associate AD - External Operations |
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Associate AD - Strategic Partnerships |
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Sr. Assistant AD - Marketing Strategy & Fan Experience |
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Director of Website Management |
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Director of Marketing Strategy & Fan Experience |
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Director of Development Marketing & Communications |
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Assistant Director of Marketing Strategy & Fan Experience |
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Assistant Director of Marketing Strategy & Fan Experience |
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