Assistant Director of Strategic Initiatives
Professional / Unclassified
LSUAM Athletics - Ops - NM - Administration (Taylor R Jacobs (00008476))
Assistant Director of Strategic Initiatives
Apply NowProfessional / Unclassified
LSUAM Athletics - Ops - NM - Administration (Taylor R Jacobs (00008476))
South Stadium Dormitory
Professional
As an equal opportunity/affirmative action employer, LSU Athletics acknowledges the impacts of implicit bias and structural inequity that can impede the creation of a vibrant and representative workforce. We recognize the benefits of diverse perspectives in leadership and of equity in the distribution of organizational resources and opportunities. Therefore, we are committed to eliminating barriers to create a better future for our employees, partners and community. To the fair consideration, employment, retention and advancement of qualified applicants, we welcome the unique contributions that individuals bring in terms of their education, race, ethnicity, national origin, gender, sexual orientation, gender identity/expression, age, spirituality, socio-economic status, ability, family status, veteran’s status, experiences, opinions, and ideas. Forever LSU.
The Assistant Director of Strategic Initiatives will serve as an external liaison to strategic projects in the LSU athletic department. Strategic projects will include, but not be limited to, Name, Image & Likeness, LSU GOLD, future changes to the collegiate model as well as the creative & branding evolution within athletics. Additionally, this position will serve as the lead producer on the Hey Fightin’ Podcast Network, including booking of guests, formulation and execution of various shows, external promotion of episodes and taking the lead on ideation for potential revenue streams within the network. Responsibilities include working with the Associate AD/NIL & Strategic Initiatives, as well as the LSU Athletics creative groups, to provide creative writing support to the department, both with feature writing, creative briefs, scripts, etc. Additionally, this position will work with the NIL staff to provide social media analytics to student-athletes in relation to their personal brand development. The Assistant Director of Strategic Initiatives will be responsible for utilizing analytics and metrics to inform decision-making within external areas of the athletics department, as well as to advance the brand of LSU, the athletic department and LSU student-athletes.
25% Serve as lead producer on the Hey Fightin' Podcast Network, including booking of guest, formulation and execution of various shows, external promotion of episodes, and ideation for potential revenue streams within the network.
20% Work as an external liaison to strategic projects in the athletic department, including Name, Image & Likeness, LSU GOLD, future changes to the collegiate model as well as the creative & branding evolution within athletics;
20% Provide creative writing support to the department, both with feature writing and work on creative briefs, scripts, etc.
15% Use analytics and metrics to inform decision-making within the external areas of the athletic department, as well as advance the brand of LSU, the athletic department and LSU student-athletes.
10% Monitor student-athletes social media usage and become familiar with designated platform to track social media growth; Assist in the creation and execution of social and digital media strategies which enhance athlete recruitment efforts for all sport programs.
5% Research and benchmark collegiate industry and stay current with relevant market trends and conditions; Stay updated on the latest NIL/revenue generation trends and best practices, including legislative advancements, NCAA compliance regulations, and vendor landscape evolutions;.
5% Adapt role to maximize opportunities as a result of evolving changes in NCAA rules and regulations; Advances and supports LSU and Athletics Department initiatives through personal participation in educational and developmental opportunities, as well as participation in the creation of an inclusive culture consistent with the values of LSU and its Athletics Department; Other duties as assigned.
Minimum Qualifications:
Bachelor'sdegree with two years of related experience; Organizational and interpersonal skills.
Preferred Qualifications:
Experience in a DI athletic program; Knowledge of collegiate athletics, NCAA rules and regulations, and SEC rules and regulations.
Special or Physical Requirements:
Ability to work extended days, nights and weekends as needed.
A copy of your transcript(s) may be attached to your application (if available). However, original transcripts are required prior to hire.
Please provide three professional references including name, title, phone number and e-mail address.
For questions or concerns regarding the status of your application or salary range, please contact Taylor Jacobs at tjacobs@lsu.edu.
July 31, 2024
August 14, 2024
Background Check - An offer of employment is contingent on a satisfactory pre-employment background check.
Benefits - LSU offers outstanding benefits to eligible employees and their dependents including health, life, dental, and vision insurance; flexible spending accounts; retirement options; various leave options; paid holidays; wellness benefits; tuition exemption for qualified positions; training and development opportunities; employee discounts; and more!
Positions approved to work outside the State of Louisiana shall be employed through Louisiana State University’s partner, nextSource Workforce Solutions, for Employer of Record Services including but not limited to employment, benefits, payroll, and tax compliance. Positions employed through Employer of Record Services will be offered benefits and retirement as applicable through their provider and will not be eligible for State of Louisiana benefits and retirement.
LSU is designated as a State As a Model Employer (SAME) agency and provides assistance to persons needing accommodations or with the accessibility of materials. For those seeking such accommodations or assistance related to this search, we encourage you to contact theOffice of Human Resource Management (hr@lsu.edu).
For questions or concerns related to updating your application with attachments (e.g., resumes, RS:17 documents), date of birth, or reactivating applications, please contact the LSU Human Resources Management Office at 225-578-8200 or email HR@lsu.edu. For questions or concerns regarding the status of your application or salary ranges, please contact the department using the information provided in the Special Instructions section of this job posting.
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Julia Fecke |
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Person | Role |
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Verge Ausberry |
Executive Deputy AD / Executive Director of External Relations |
Kevin Faulk |
Director of Alumni Relations and Community Outreach |
Leighann Westfall |
Executive Director of External Relations and Letterwinner Engagement |
Person | Role |
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Michael Bonnette |
Assoc. AD/Communications |
Emily Dixon |
Assistant AD / Chief of Creative Content |
Bill Franques |
Sr. Associate Communications Director |
Kent Lowe |
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Lee Scioneaux |
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Grant Kauvar |
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