Assistant Media Relations & Digital Strategy Officer

EXPIRED

Title:
Assistant Media Relations & Digital Strategy Officer

Department:
Sports Information

Reports To:

Title:
Assistant Media Relations & Digital Strategy Officer

Department:
Sports Information

Reports To:
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Associate Vice President and Director of Athletics

Position Type:
Staff

Position Summary:
Under the direction of the Assistant Athletic Director of Media Relations & Digital Strategy, coordinates and prepares all media guides/record books and marketing plans and information for assigned intercollegiate athletic teams. Assist with the department’s overall brand and promotion.

Essential Functions:
1. Facilitates Information: This function finds its incumbent providing a full array of services related to providing information for intercollegiate athletics, physical education and recreation. By way of illustration and not limitation, this function:
- Serve as the primary contact for Men’s Basketball and three additional sports
- Travel with selected teams to away contests/championships
- Continue to develop growing relationships with key media members/partners (local, regional, hometown and national).
- Cultivating story ideas to generate media coverage and social media interest.
- Assisting in maintenance and the development of content www.NJITHighlanders.com
- Suggest creative ways to engage and promote NJIT Athletics brand.
- Research audience preferences and discover current trends.
- Create engaging text, image and video content.
- Expand programming and content creation capabilities across print, video, broadcasts/streaming and photography
- Develop/edit content, which includes video, for the department’s and individual sport program social media channels.
- Oversee management for home competitions including hiring, supervision, and instruction for all applicable game staffing, logistics, and technical requirements.
- Coordinates and prepares all media guides/record books for intercollegiate Athletics teams and makes available to all intercollegiate athletics publication media outlets.
- Generating pregame notes packages, game programs, etc. appropriate to coverage; postgame recaps, highlights, interviews, etc appropriate to coverage.
- Design content for video boards, courtside LED displays, graphics for website, social media, print/digital publications and advertisements.
- Coordinates statistics for all teams and places statistics in news media and on the NJIT home page.
- Produces related articles for athletic website, the Vector, NJIT this Week and Next, and the Alumni News.
- Researches and prepares timely feature articles on University teams and student/athletes and has them placed in local, statewide and national media.
- Works with the Associate Vice President/Director of Athletics on the coordination of special events (e.g., Scholar-Athlete Recognition Night, Tournaments and Sports Awards Dinner).
- Assists in developing and evaluating an annual media plan and an annual plan for marketing intramurals and recreation programming.
- Coordinates design and production of brochures for intercollegiate athletics, physical education and intramurals.
- Coordinates communication with the Division of Student Services.
- Department contact for school wide and student life special events.
- Works with the university communications office (Vector, Calendar Committee, NJIT This Week, Web Page, Clubs, etc.) to fully disseminate information.
- Coordinates in game events and marketing promotional efforts.
- Works to improve campus climate and improve student involvement.

1. NCAA Compliance: Knowledge of and adherence to all applicable NCAA rules, regulations, bylaws, constitutions and related university rules, regulations and policies.
   

Additional Functions:
1. Performs other duties as assigned.
2. This position requires work on nights, weekends, and holidays as well as overnight travel.

Prerequisite Qualifications:
- Bachelor’s degree in Media, Marketing, Communications, Sport Management, Visual Arts, Public Relations, Journalism or a related field is required.
- Knowledge of Adobe Creative Cloud (Illustrator, InDesign, Photoshop), Premiere, Final Cut Pro, & iMovie
- A minimum of three years’ work experience in Sports Communication, Sports Video Production, Media Relations, Sports Journalism or Sports Information.
- At the university's discretion, the education and experience prerequisites may be exempted where the candidate can demonstrate to the satisfaction of the university, an equivalent combination of education and experience specifically preparing the candidate for success in the position.

Preferred Qualifications:
Knowledge of Motion Rocket and Display Studio (or related) scoreboard software and Arms Software.

Bargaining Unit:
PSA

Range/Band:
23

FLSA:
Exempt
Full-Time

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