Associate Director Marketing & Fan Engagement
EXPIRED

California State University, Long Beach

Long Beach, CA

Posted Date: Aug 08, 2024

Expired Date: Aug 22, 2024

QUALIFICATION

  • Salary Expectation
    $4,666-$5,166/month
  • Years of Experience
    3+ Years
  • Work Type
    Full-time

ABOUT PROGRAM

About the Job
Job Description

Job Summary

Working under the general supervision of the Assistant Athletics Director, Marketing & Creative Services, the incumbent will support the daily marketing operations of the Athletics Department. They will assist in coordinating and implementing the year-round marketing and promotions plan. Additionally, the incumbent will focus on enhancing the fan experience through effective and creative strategies, engage with customers, and promote Long Beach State Athletics.

Key Responsibilities

  • Coordinate efforts to enhance attendance, ticket revenue, marketing & promotions, fan experience, and sales to engage students, staff, alumni, supporters and prospective fans: Manage the day-to-day coverage of assigned sports. Direct game coverage for assigned sports and assist as needed in game and special event coverage for additional sports. Facilitate and own all sport-related coverage for assigned sport teams, including creative, digital, social, written, and other emerging content mediums.
  • Development and implementation of in-game planning and promotional efforts for assigned sports and special events that enhance the image and awareness of LBSU Athletics with a key focus on maximizing the fan experience: Management of athletics marketing student internship program.
  • Develop and improve campus relationships to drive interest and attendance amongst the student body: Fulfill sponsorship obligations, including print materials, game-day promotions, on-court promotions, and game-day messaging.

Knowledge Skills and Abilities

Develop and deliver multi-mode communications that clearly convey an understanding of the unique needs of different audiences. Demonstrate the ability to collaborate positively and effectively drive toward organizational goals. Seek and develop relationships that help grow and maintain a working and learning environment where every student, employee and community member is treated with dignity and respect. Analyze complex, high-quality, and sometimes contradictory information to effectively resolve issues. Demonstrate strong analytical, decision-making, prioritization, and problem-solving skills, using a "why not?" mindset. Ability to develop ongoing relationships with season ticket holders, local community, and donors. Ability to guide others in policy and procedures in support of the athletics department and the university. Maneuvering comfortably through complex policy, process, and people-related organizational dynamics. Consistently achieve results, even under tough circumstances and thrive in fast-paced, high-pressure environments. Strong customer service skills over the telephone, in person, and through written communication.

Ability to communicate with an ethnically and culturally diverse campus community. Ability to follow all university policies, procedures, and guidelines including but not limited to safety, civility, information security, and non-discrimination policies and procedures. Ability to contribute to a positive university experience for each and every student and assist in achieving the university's commitment to a "vision of excellence."

Department History

California State University, Long Beach Communications 2024–2025

Person Role

Roger Kirk

Associate Athletics Director, Communications and Broadcast

Matt Turk

Associate Athletic Communications Director

Lindy Zamora

Associate Athletic Communications Director

California State University, Long Beach Marketing 2024–2025

Person Role

Richard Loza

Assistant Athletic Director, Marketing & Creative Strategy

California State University, Long Beach Communications 2023–2024

Person Role

Roger Kirk

Associate Athletics Director, Communications and Broadcast

Matt Turk

Associate Athletic Communications Director

Lindy Zamora

Associate Athletic Communications Director

California State University, Long Beach Marketing 2023–2024

Person Role

Richard Loza

Assistant Athletic Director, Marketing & Creative Strategy

Juliana Hernandez

Associate Director, Marketing & Creative Services

California State University, Long Beach Communications 2022–2023

Person Role

Roger Kirk

Associate Athletics Director, Communications and Broadcast Men's Basketball, Softball, Women's Golf Interim M/W Water Polo

Lindy Zamora

Associate Athletic Communications Director

Collin Robinson

Associate Athletic Communications Director

California State University, Long Beach Marketing 2022–2023

Person Role

Richard Loza

Assistant Athletic Director, Marketing & Creative Strategy

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