Position Information
10/25/2023
Position Information
10/25/2023
Apply NowYes
1128527
Associate Director of Marketing and Ticketing
Athletics and Recreation
Please Inquire
Please Inquire
Not a Union Position
Not an SEIU Position
Exempt
Regular Full Time
12
40
Hanover, NH
Onsite only
No
NA
No
The Associate Director of Marketing and Ticketing plays a pivotal role in Dartmouth Athletics success by assisting in the development and execution of strategic initiatives to drive revenue and enhance our brand presence. This key position is responsible for collaborating with the Associate AD for External Engagement, Assistant AD for Revenue Generation and Operations as well as all external team members to create innovative marketing campaigns, foster strong relationships with partners and optimize revenuegeneration. Through a combination of analytical and creative thinking, this role aims to maximize attendance, revenue and fan engagement while contributing to the growth and long-term success of Dartmouth Athletics.
Bachelors or equivalent combination of education and experience
2+ years of experience in ticket sales/operations and marketing. Strong understanding of ticketing/CRM systems and marketing strategies. Excellent communication and interpersonal skills. Proficiency in digital marketing tools and social media platforms. Working knowledge of computers especially the Windows platform. Ability to work under pressure. Proficient with Adobe Photoshop. Thorough knowledge of Microsoft Office. Ability to work nights and weekends. Commitment to diversity and to serving the needs of a diverse population. Proficiency in the use of social and new media. Ability to interact effectively with coaches, administrators, student athletes and vendors.
Master degree. Knowledge of position related NCAA, Ivy League, and Dartmouth College rules and regulations.
Tim Bautista
Tim.Bautista@dartmouth.edu
Tim Bautista, Associate Athletics Director for External Engagement
Dartmouth College is an equal opportunity/affirmative action employer with a strong commitment to diversity and inclusion. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications by members of all underrepresented groups are encouraged.
Employment in this position is contingent upon consent to and successful completion of a pre-employment background check, which may include a criminal background check, reference checks, verification of work history, conduct review, and verification of any required academic credentials, licenses, and/or certifications, with results acceptable to Dartmouth College. A criminal conviction will not automatically disqualify an applicant from employment. Background check information will be used in a confidential, non-discriminatory manner consistent with state and federal law.
Preferred, but not required
Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy. https://policies.dartmouth.edu/policy...
https://searchjobs.dartmouth.edu/post...
Key Accountabilities
Marketing & Fan Engagement Develop and implement marketing campaigns to increase attendance for select athletic events. Serve as game presentation manager for select sports. Create and distribute promotional materials, including posters, flyers and digital content. Utilize social media and email marketing to engage fans and promote events. Analyze marketing data to evaluate the effectiveness of campaigns and make data driven decisions. Identify opportunities for special events and manage outreach and associated event planning and promotion of such events. Manage Lilβ Green Kids Club by executing marketing and activation strategies. Create and implement fan engagement initiatives including, but not limited to recreational youth leagues, local businesses, school districts, season ticket holders and other community organizations within the Upper Valley. Maintain and build relationships with on-campus partners to raise student attendance at select sporting events.
45%
Ticketing Operations Oversees ticket-related game-day operations for home varsity contests, including complete set up, and breakdown of hardware and software for identified sports and events. Assist in the development and execution of ticket sales strategies for select ticketed sports. Assist with weekly event ticket preparation to ensure game-day is set up and ready for the game manager. Assists with player complementary admission procedures, through the ARMS software, to ensure compliance with Ivy and NCAA regulations. Reconciles receipts and unsold tickets, complimentary pass lists, student attendance, scan rates, attendance, and other information related to attendance from game ticket sales. Develop tracking and implementation of ideas and strategies to sell tickets and engage fans, sponsors, and other target audiences for ticketed sports. Take a lead role to develop timely, consistent, collaborative, and comprehensive season-long, integrated, sport-specific plans that outline the strategic and tactical activities surrounding ticket sales, sponsorship implementation, cross promotion, messaging, etc. Collaborate with compliance, partnerships, and facilities staff to ensure game-day operations run smoothly.
45%
Administrative Hires, trains, and supervises student workforce where applicable Troubleshoots software problems
10%
Demonstrates a commitment to diversity, inclusion, and cultural awareness through actions, interactions, and communications with others.
Performs other duties as assigned.
Required fields are indicated with an asterisk (*).
* How did you hear about this employment opportunity?
(Open Ended Question)
Required Documents 1. Cover Letter 2. Resume Optional Documents 1. Additional Document #1 2. Additional Document #2
Person | Role |
---|---|
Brendan Bisset |
Assistant Athletics Director for Revenue Generation and Operations |
Morgan White |
Associate Director of Marketing and TIcketing |
Person | Role |
---|---|
Kelvin Kirkland |
Assistant AD for Broadcasting and Multimedia Strategy |
Justin Lafleur |
Associate Athletics Director for Varsity Athletics Communications (MBB, Equestrian, FH, MLAX, HW and W Rowing, Skiing, W Golf, FB) |
Zack Howard |
Assistant Athletics Director of Video & Creative Strategy |
Callie Cyr |
Assistant Director - Content Creation |
Rebecca Osowski |
Assistant Director β Content Creation |
Dan Richeal |
Assistant Director β Content Creation |
Person | Role |
---|---|
Morgan White |
Associate Director of Marketing and TIcketing |
Person | Role |
---|---|
Brendan Bisset |
Assistant Athletics Director for Revenue Generation and Operations |
Morgan White |
Associate Director of Marketing and TIcketing |
Person | Role |
---|---|
Kelvin Kirkland |
Assistant AD for Broadcasting and Multimedia Strategy |
Chloe Broeker |
Director of Creative Content |
Justin Lafleur |
Associate Athletics Director for Varsity Athletics Communications (MBB, Equestrian, FH, MLAX, HW and W Rowing, Skiing, W Golf, FB) |
Nick Romei |
Assistant Director of Varsity Athletics Communications - Contact for: MHK, WLX, XC/Track, FH, Eq |
Kyle Relf |
Assistant Director of Varsity Athletics Communications (WBB, WRugby, Swim, Tennis, VB) |
Rebecca Osowski |
Assistant Director β Content Creation |
Person | Role |
---|---|
Isaac Lambert |
Associate Director for Athletics Fundraising |
Morgan White |
Associate Director of Marketing and TIcketing |
Person | Role |
---|---|
Brendan Bisset |
Associate Director of Athletics Finance for Ticketing and Sales |
Person | Role |
---|---|
Rick Bender |
Senior Associate Athletics Director for Varsity Athletics Communications - Contact for: BB, FB, W Golf, Skiing |
Justin Lafleur |
Associate Athletics Director for Varsity Athletics Communications (MBB, Equestrian, FH, MLAX, HW and W Rowing) |
Chloe Broeker |
Director of Creative Content |
Nick Romei |
Assistant Director of Varsity Athletics Communications - Contact for: MHK, WLX, XC/Track, FH, Eq |
Kyle Relf |
Assistant Director of Varsity Athletics Communications (WBB, WRugby, Swim, Tennis, VB) |
Person | Role |
---|---|
Aaron Rudy |
Assistant Athletics Director for Marketing |
Isaac Lambert |
Associate Director for Athletics Fundraising |
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