Athletic Marketing & Events Coordinator

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Posting Details

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Institution

Northern State University

Working Title

Athletic Marketing & Events Coordinator

Posting Number

NFE02178P

Department

NSU-Athletics

Physical Location of Position (City)

Aberdeen

Posting Text

Position Summary The Director of Athletic Marketing and Events will coordinate the marketing of all NSU Athletic events and help lead game operations, fan experience and donor relations within the department. This position will assist in revenue enhancement of the athletics program by identifying, cultivating, and soliciting sponsors for the athletics department. This position will be responsible for oversight and leadership of at least 1 Wolves Club Special Event each year and will assist with all other special events.  Nature and Scope • The Director Athletic Marketing and Events will report to the AD or Deputy AD.  • Develop comprehensive marketing plan to increase attendance at all NSU Athletic events including increasing student attendance at events. Consistently review national trends for attendance and bring new ideas to enhance promotion of all athletic events.  • Foster relationships with key Offices on campus to improve overall student life experience on campus, including cross-promotional opportunities at various campus events.  • Lead game operations of athletic events including game scripts, music, set-up, and guest and donor relations at events. Instruct all personnel on all relevant information throughout day of event.  • Develop comprehensive plan and detailed organization for management of new media (e.g., videoboard) in Wachs Arena and future Dacotah Bank Stadium including oversight of Show Control software and implementation into flow of each athletic event.  • Responsible for marketing revenue and new revenue generation including corporate partnerships – maintain active portfolio of sponsors that can be cultivated, solicited and stewarded.  • Responsible for all game program sales including generating new partnerships.  • Lead undergraduate interns for marketing and game operations including development of task lists and goals.  • Responsible for developing strategies to increase season ticket sales including cold calling, and following up on leads and thinking creatively to increase season ticket sales.  • Lead 1 major Wolves Club special event each year – either Wolves on the Water Fishing Tournament or Wachs Golf Classic.  DocuSign Envelope ID: 4F0BE8B0-DBDB-4972-98A3-B613FA294278 • Lead and constantly engage in all relevant social media for Wolves Club and NSU Howling Wolves (student fan club).  • Assist with NSU Athletics and Wolves Club Special events.  • Lead all aspects of NSU student fan club: Howling Wolves including developing comprehensive rewards system and working with campus partners on real-time tracking. Secure reward prizes from various local partners to increase student attendance.   All Athletics Department personnel are expected to become familiar with and comply with all departmental, university, conference and NCAA rules and regulations. Any university personnel who knowingly violate University, Athletics Department, or NCAA rules are subject to dismissal.  Training and Qualifications Bachelor’s degree required, master’s degree preferred.  Successful candidates will have 2 years experience in Athletic Marketing/Development (sports marketing, event management, or related fields), or equivalent experience in sales. Excellent communication, organizational and interpersonal skills required. Excellent writing skills required. Proficiency with Microsoft Office. Experience with Adobe Suite preferred. Establish and maintain effective working relationships within intercollegiate athletics, the Foundation, and the University to increase revenue and the fan/student experience at all NSU Athletic events.  

Posting Date

11/03/2023

Closing Date

Open Until Filled

Yes

First Consideration Date

11/17/2023

Advertised Salary

DOE

Duration of the Term

12 months

If Other, describe duration

Appointment Percent

100

Work Hours

varies

Typical Hours Worked Per Week

40

Appointment Type

Regular

Faculty Status

No

Scope of Search

External (includes Internal)

If internal, define scope of search

This position requires

Weekends/Holidays

If other, please indicate

Department Description and Cultural Expectations

Northern State University is home to one of the strongest community and regional athletics fan bases in the country. The NSU men’s and women’s basketball programs have led the nation in attendance for NCAA Division II for an unprecedented twelve years running. NSU is home to 15 intercollegiate sports and all compete in the 16 member Northern Sun Intercollegiate Conference (NSIC)

Equal Employment Opportunity Statement

Northern State University is committed to building a welcoming culture of belonging and collegiality that respects diversity in knowledge, culture and world view.  Northern seeks faculty who will engage with individuals of diverse backgrounds, beliefs and perspectives to increase awareness, understanding, respect and opportunity for all. 

Contact Information

Working Conditions

Cognitive Requirements

Please check the appropriate response that describe the cognitive requirements for this position.

Comprehend, Intense Customer Interaction, Memory, Multiple Priorities, Pace-average, Reading, Verbal Communication, Written Communication

Protective Clothing/Equipment

Please check the appropriate response for this position's use of the following protective clothing or equipment.

If other protection is used please identify

Physical Requirements

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Climbing Stairs, Driving, Lifting moderate, Repetitive Motion, Sitting for sustained periods of time, Standing for sustained periods of time, Use Both Hands, Use of Either Hand, Independently, Walking, Wrist Movement (twisting or rotating)

Describe any of the conditions selected

Sensory Requirements

Please check the appropriate response that describe the sensory requirements for this position.

Hearing, Speaking, Vision (With and without corrective lenses)

Working Conditions & Exposures

Working Conditions or Exposures (or potential exposures) that this position may encounter during the course of the work day.

Please describe, in more detail, any of the conditions checked above

Working Environment

Check the appropriate box(es) that best describes the environment in which the primary function of the position is performed.

Athletic/Wellness Facilities

If you have indicated Other Environment, if work tasks involve one or more of the above, or if further explanation is necessary, please use the space provided.

Supplemental Questions

Required fields are indicated with an asterisk (*).

Documents Needed to Apply

Required Documents 1. Resume 2. Cover Letter 3. Reference List Optional Documents

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