Director, Marketing Strategy and Fan Experience

EXPIRED

Posting Details

Posting Details

Position Number:

100139

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Posting Details

Posting Details

Position Number:

100139

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Title:

Director

Functional Title:

Director, Marketing Strategy and Fan Experience

Category Status:

33-Exempt Regular

Applicant Search Category:

Staff

University Authorized FTE:

1.000

Unit:

PRES-ICA-External Relations

Campus/College Information:

Founded in 1856, University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.

Background Checks

Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify you from employment.

Position Summary/Purpose of Position:

The Director of Marketing Strategy & Fan Experience will report to the Associate Athletic Director of Marketing Strategy & Fan Experience. This position will oversee the marketing plan development and implementation, sponsor activation and game presentation for Men’s Basketball and Field Hockey.

Additional responsibilities include oversight of Assistant Director of Marketing Strategy & Fan Experience; collaborate with Broadcasting & Production unit to develop creative in-game video elements that maximize both student-athlete and fan experience; planning/promotion/execution of Maryland Basketball preseason events, direct involvement in creative fan engagement and branding initiatives. This position will serve as Athletic Department’s liaison to The Pride student group; serve as Maryland Athletics representative on the University’s Maryland Day planning committee, assisting campus constituents in the planning and execution of numerous student and community-focused events, oversight of student worker(s) responsible for Track & Field and Tennis marketing; other duties as assigned.

Benefits Summary

Top Benefits and Perks:

Exempt Benefits Summary

Minimum Qualifications:

Education:

Bachelor’s degree required in sports management, marketing, advertising or other related field.

Experience:

A minimum of three (3) years of sports marketing experience required.

Knowledge, Skills, and Abilities:

Proficiency with all Microsoft Office applications (Word, Excel, PowerPoint) and Google Mail/Docs/Sheets/Etc.)

Must be able to work flexible hours, including evenings and weekends.

Preferences:

Preferences:

Three (3) years of sports marketing experience at the

NCAA

Division I or professional sports level.

Additional Certifications:

Additional Information:

Job Risks

Not Applicable to This Position

Physical Demands

The scope of the position frequently requires evening and weekend work with some team travel (Non-standard work hours).

While performing the essential functions of the job, the employee operates a computer and other office devices such telephones, copy machines, fax machines, etc.; Constantly moves about the facility and event site before, during and after events to service clients; constantly communicates via telephone, email and in-person with others to exchange accurate information.

Standing, walking, kneeling/crouching, balancing and lifting up to 30 pounds.

Posting Date:

08/02/2024

Closing Date:

Open Until Filled

Yes

Best Consideration Date

08/12/2024

Diversity Statement:

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.

Applicant Documents

Required Documents 1. Resume 2. Cover Letter 3. List of References (no emails sent from system) Optional Documents

Posting Specific Questions

Required fields are indicated with an asterisk (*).

1. * Do you understand that the scope of the position frequently requires evening and weekend work with some team travel (Non-standard work hours)?

   • Yes
   • No

2. * How did you hear about this position?

   • LinkedIn
   • UMD Job Site
   • Personal Referral
   • Washington Post
   • Baltimore Sun
   • Local Publication
   • Chronicle of Higher Education
   • Inside Higher Education
   • INDEED
   • HERC
   • Hispanic Outlook
   • Diverse Jobs
   • HigherEdJobs
   • Professional Journal
   • Listserv
   • Other
   • SimplyHired
   • CareerBliss
   • Job Fairs
   • Monster.Com
   • Craigslist
   • UMD Job Fair
   • CareerBuilder

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