Director of Athletics Marketing & Fan Engagement

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Position Details

Position Information

Position Title

Director of Athletics Marketing & Fan Engagement

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Position Details

Position Information

Position Title

Director of Athletics Marketing & Fan Engagement

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UIW Mission

University of the Incarnate Word is a Catholic institution that welcomes to its community persons of diverse backgrounds, in the belief that their respectful interaction advances the discovery of truth, mutual understanding, self-realization, and the common good.

Position Summary

The Director of Athletics Marketing and Fan Engagement is responsible for developing and implementing an aggressive marketing, advertising, and promotion plan with a focus on increasing revenue, fan attendance, in-game and pre-game experiences. Additional focus is increasing brand exposure through print and electronic media, advertising, web content, community partners, and social media platforms. Note that sport administration will be an important aspect of this position. The Director of Athletics Marketing & Fan Engagement reports to the Sr. Associate Athletic Director for External Relations.

Benefits

UIW

has been identified year after year as one of the nation’s Great Colleges to Work For based on employee feedback.

UIW

offers an outstanding benefits package for full-time employees that includes medical, dental, vision, flexible spending accounts, numerous paid holidays, vacation and sick leave. Tuition benefits include

UIW

tuition waivers, tuition exchange programs and Brainpower Connection discounts for employees and dependents. Retirement benefits include 403b retirement plans with a 7% employer match, plus a retirement health solution. We also offer employer-paid Life/AD&D, long-term disability, pet insurance, an Employee Assistance Program (

EAP

), wellness programs, employee discount program, Public Service Loan Forgiveness (

PSLF

) eligibility and more! Please refer to the Human Resources webpage

for additional details on our benefits and eligibility.

Job Duties

| Job Duty Name | Essential Duties | | Description of Job Duties |
- Create and execute a marketing plan for each sport that increases visibility, brand awareness, attendance, and revenue for Cardinal Athletics. - Create game scripts, manage on-field/court game promotions and music, and oversee public addresses. - Supervise assigned staff, graduate assistants, and student workers. - Work with various levels of personnel within the external relations unit, frequently collaborating with the sponsorships team to ensure corporate sponsorship benefit fulfillment, cooperating with Creative Content for advertising and graphic design assets, and working with Athletic Communications on social media and email marketing. - Represent UIW Athletics at exhibits and local events and arrange for coaches and student-athletes to interact with the campus and community. - Coordinate and supervise the distribution of promotional materials. - Serve as the Sports Administrator in sports designated by the Athletic Director. - Perform other related duties as assigned. |

Qualifications

| Knowledge Skills and Abilities |
- Strong customer service skills. - Proficiency in Microsoft Office. - Proficiency in Adobe Creative Suite. - Excellent oral, written communication, and organizational skills. - Must be able to identify and participate in the resolution of departmental/ institutional issues with continuous quality improvement as a goal. - Ability to enhance external relations team effectiveness through dependability. - Ability to consistently follow the Mission of the University. - Ability to work effectively with individuals from diverse communities and cultures. - Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA. | | Required Education |
Bachelor’s Degree. | | Required Work Experience |
Three (3) years of administrative-level experience in NCAA Division I intercollegiate athletics, to include at least one (1) year working in an athletics marketing/development and/or fan engagement role. | | Preferred Qualifications |
Three (3) years of experience in an external relations position within a Division I athletic department. | | Required Certifications, Licenses or Registrations |
Must have a valid driver license, driving record that is insurable by UIW insurance carrier, and be at least 21 years of age, as required to drive for UIW. | | Work Hours |
Monday through Friday, 8 am to 5 pm, with flexibility, as attendance and travel are necessary for events or functions. Must be willing to work nights, weekends, and holidays. | | Physical Demands |
- Ability to lift marketing materials weighing up to 25 pounds; ability to reach overhead, bend, squat to retrieve marketing materials. - Ability to actively engage in events for extended periods of time. - Ability to regularly move about campus and event venues to actively engage fans and students, as well as attend meetings on and off campus. |

Posting Details

Posting Details

| Posting Number | AS1897PO | | Number of Vacancies | 1 | | Job Type | Full Time | | Job Category | Administrator (exempt) | | Desired Start Date | 03/01/2024 | | Position End Date (if temporary) | | | Reports to | Sr. Associate Athletic Director for External Relations | | Salary | $45,000- $51,000 Annualized | | Open Date | 01/31/2024 | | Close Date | | | Open Until Filled | Yes | | Special Instructions to Applicant |
N/A. | | EOE |
UIW is committed to a policy of equal opportunity in employment, without regard to race, color, sex, sexual orientation, citizenship status, national origin, age, marital status, disability, genetic information, gender identity or expression, veteran status, pregnancy, and religion (except in limited circumstances when religious preference is both permitted by law and deemed appropriate as a matter of University policy). | | Title IX |
This position is considered a “Responsible Employee” under Title IX federal regulations and “Mandatory Reporter” under Texas state law and the UIW Sexual Misconduct Policy. As a Mandatory Reporter, this position requires you as the employee to promptly report any incident that you witness or receive information about Title IX violations. These reporting responsibilities are set out in the UIW Sexual Misconduct Policy. |

Applicant Documents

Required Documents 1. Resume 2. Cover Letter/Letter of Application Optional Documents 1. Other Document

Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * How did you hear about this employment opportunity?

   • UIW Website
   • HigherEdJobs.com
   • HispanicsinHigherEd.com
   • BlacksInHigherEd.com
   • WomenAndHigherEd.com
   • VeteransinHigherEd.com
   • Indeed
   • LinkedIn
   • Personal Referral
   • Employee Referral
   • Other

2. (Open Ended Question)

3. * What is the highest level of education you have achieved?

   • Less than Bachelor's Degree
   • Bachelor's Degree
   • Master's Degree
   • PHD or higher

4. * How many years of administrative-level experience do you have in NCAA Division I intercollegiate athletics?

   • Less than 3 years
   • 3 years
   • 4 years
   • 5 years
   • 6 or more years

5. * How many years of experience do you have working in an athletics marketing/development and/or fan engagement role?

   • None
   • Some but less than 1 year
   • 1 year
   • 2 years
   • 3 years
   • 4 or more years

6. * Describe your experience working in an athletics marketing/development and/or fan engagement role. Include the time period and organization where such experience was gained.

(Open Ended Question)

1. * Describe your experience with Adobe Creative Suite.

(Open Ended Question)

1. * Do you currently have a valid driver license AND are you at least 21 years of age, as required to drive for UIW?
   • No
   • Yes, I have a valid driver license and I am at least 21 years old

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