Director of Marketing & Fan Engagement

Department:  Athletics

Salary:  $56,800-$64,600

Description:

Responsible for the development and implementation of marketing strategies and promotions to enhance the image and create awareness of the University of Houston. Works closely with team operations on marketing and promotional programs that will drive fan engagement for assigned sports. They will also coordinate the marketing, promotion, and sponsorship fulfillment for assigned sports.

1. Promotes the University of Houston brand in an effort to increase attendance, generate revenue and maximize the game-day fan experience, and assists with sponsorship development and fulfillment.
   
2. Develops marketing plans, ticket sales strategies and game promotions for assigned UH Sports.
   
3. Works with graphic artists to develop promotional advertisements to target students, alumni, faculty and staff, youth groups and local communities to promote UH Athletics and assigned sports.
   
4. Coordinates and supervises all in-game, half-time, and special event promotion to include planning, design, and execution of a strategies to improve fan engagement and the overall gameday environment for assigned sports.
   
5. Responsible for the development of Game-Day marketing scripts and timelines for assigned sports.
   
6. Provides support at external and special events to promote the Athletics Department.
   
7. Participates with game day set-up and activation of home football games.
   
8. Acts as a point of contact/facilitator for community outreach initiatives for assigned sports.
   
9. Coordinates the production and distribution of needed promotional materials for assigned sports.
   

Department:  Athletics

Salary:  $56,800-$64,600

Description:

Responsible for the development and implementation of marketing strategies and promotions to enhance the image and create awareness of the University of Houston. Works closely with team operations on marketing and promotional programs that will drive fan engagement for assigned sports. They will also coordinate the marketing, promotion, and sponsorship fulfillment for assigned sports.

1. Promotes the University of Houston brand in an effort to increase attendance, generate revenue and maximize the game-day fan experience, and assists with sponsorship development and fulfillment.
   
2. Develops marketing plans, ticket sales strategies and game promotions for assigned UH Sports.
   
3. Works with graphic artists to develop promotional advertisements to target students, alumni, faculty and staff, youth groups and local communities to promote UH Athletics and assigned sports.
   
4. Coordinates and supervises all in-game, half-time, and special event promotion to include planning, design, and execution of a strategies to improve fan engagement and the overall gameday environment for assigned sports.
   
5. Responsible for the development of Game-Day marketing scripts and timelines for assigned sports.
   
6. Provides support at external and special events to promote the Athletics Department.
   
7. Participates with game day set-up and activation of home football games.
   
8. Acts as a point of contact/facilitator for community outreach initiatives for assigned sports.
   
9. Coordinates the production and distribution of needed promotional materials for assigned sports.
   
10. Supports marketing department initiatives and game production for UH Sports as assigned.
    
11. Serves as spokesperson/ambassador for the Athletics Department and the University of Houston. At all times and in all settings represents the Department and University in a way that positively reflects and grows affinity for all things UH.
    
12. Assists with special projects.
    
13. Performs other job-related duties as assigned.
    

MQ: Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline. Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed. Requires a minimum of three (3) years of directly job-related experience.

Additional Job Posting Information:
- Department is willing to accept education in lieu of experience.
- Department is willing to accept experience in lieu of education.

All positions at the University of Houston-System are security sensitive and will require a criminal history check.

The policy of the University of Houston-System and its universities is to ensure equal opportunity in all its educational programs and activities, and all terms and conditions of employment without regard to age, race, color, disability, religion, national origin, ethnicity, military status, genetic information, sex (including gender and pregnancy), sexual orientation, gender identity or status, or gender expression, except where such a distinction is required by law.