Senior Manager of Marketing Services

Located in a historic neighborhood in the nation's capital, Georgetown offers rigorous academic programs, a global perspective, exciting ways to take advantage of Washington, D.C., and a commitment to social justice. Our community is a tight knit group of remarkable individuals interested in intellectual inquiry and making a difference in the world.

Requirements

The Senior Manager of Marketing Services will support the Chief Commercial Officer’s work in building and growing with all aspects of the University’s commercial business including Athletics’ media, sponsorship, consumer products, ticketing, events, data/technology, University partnerships and NIL programs. This position will be responsible for all marketing planning/services/activation efforts in support Athletics and University partnerships in media, sponsorship, consumer products, ticketing, events, and data/technology. Additional duties include, but are not limited to:

• Support annual and long-term strategic/tactical plans to support all University sales & marketing operations with focus on revenue growth, marketing platforms, media amplification, partner activation, and NIL integration.

• Act as a liaison with the Athletics department, creating marketing plans in all sports for the Athletic Department and overseeing the execution of such plans for Men’s and Women’s Basketball (“MBB/WBB”). 

• Market and promote events involving the use of creativity, allocation of resources, and market analysis to increase awareness of and attendance at events.

• Create for MBB/WBB, advising on all other sports the in-game activities, promotions, and an exciting atmosphere to enhance the enjoyment for attendees and improve the home field/court competitive advantage for Georgetown teams.  

• Work closely with the Director of Ticket Sales and Operations to ensure that all revenue and attendance opportunities are being maximized, overseeing various integrated promotional ideas, targeted group sales activities, highlighted promotional events, and other PR opportunities.  

• Oversee operations of the GUHoyas.com store, including inventory management, direct marketing, pricing, vendor management, and other tasks as deemed necessary.  

Work Interactions

The Sr. Manager will manage the advancement of Georgetown University and Georgetown Athletics revenue business initiatives through collaborative and dynamic strategies defined by the leadership of the Chief Commercial Officer to develop meaningful growth and sustainability across all verticals.  Assisted by the Manager Partnership Activation and Client Services + Manager of Marketing and Game Promotions, and seasonal student/graduate assistants, the marketing services team interacts with senior and junior staff and contracted partners (MMR, ticket sales), to execute annual fulfillment plans which meet the requirements and obligations of contracted deliverables, including marketing platforms, media amplification and partnership activation.

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Located in a historic neighborhood in the nation's capital, Georgetown offers rigorous academic programs, a global perspective, exciting ways to take advantage of Washington, D.C., and a commitment to social justice. Our community is a tight knit group of remarkable individuals interested in intellectual inquiry and making a difference in the world.

Requirements

The Senior Manager of Marketing Services will support the Chief Commercial Officer’s work in building and growing with all aspects of the University’s commercial business including Athletics’ media, sponsorship, consumer products, ticketing, events, data/technology, University partnerships and NIL programs. This position will be responsible for all marketing planning/services/activation efforts in support Athletics and University partnerships in media, sponsorship, consumer products, ticketing, events, and data/technology. Additional duties include, but are not limited to:

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• Support annual and long-term strategic/tactical plans to support all University sales & marketing operations with focus on revenue growth, marketing platforms, media amplification, partner activation, and NIL integration.

• Act as a liaison with the Athletics department, creating marketing plans in all sports for the Athletic Department and overseeing the execution of such plans for Men’s and Women’s Basketball (“MBB/WBB”). 

• Market and promote events involving the use of creativity, allocation of resources, and market analysis to increase awareness of and attendance at events.

• Create for MBB/WBB, advising on all other sports the in-game activities, promotions, and an exciting atmosphere to enhance the enjoyment for attendees and improve the home field/court competitive advantage for Georgetown teams.  

• Work closely with the Director of Ticket Sales and Operations to ensure that all revenue and attendance opportunities are being maximized, overseeing various integrated promotional ideas, targeted group sales activities, highlighted promotional events, and other PR opportunities.  

• Oversee operations of the GUHoyas.com store, including inventory management, direct marketing, pricing, vendor management, and other tasks as deemed necessary.  

Work Interactions

The Sr. Manager will manage the advancement of Georgetown University and Georgetown Athletics revenue business initiatives through collaborative and dynamic strategies defined by the leadership of the Chief Commercial Officer to develop meaningful growth and sustainability across all verticals.  Assisted by the Manager Partnership Activation and Client Services + Manager of Marketing and Game Promotions, and seasonal student/graduate assistants, the marketing services team interacts with senior and junior staff and contracted partners (MMR, ticket sales), to execute annual fulfillment plans which meet the requirements and obligations of contracted deliverables, including marketing platforms, media amplification and partnership activation.

The Sr. Manager will be the primary marketing contact for coaches and sport administrators.  As such, the Sr. Manager will have significant interactions with the entire department.  In addition, since the Capital One Arena is the home venue for men’s basketball, the Sr. Manager, in conjunction with the Associate Athletic Director for Operations and Facilities, will be a significant liaison between the Capital One Arena and the GU Athletics Department. The Sr. Manager will be the primary marketing contact for NIL activities with the official GU Collective and student-athletes  As such, the Sr. Manager will have significant interactions with Hoyas Rising and student-athletes.  

Requirements and Qualifications

• Bachelor’s degree

• 6-8 Years of experience in a sports or entertainment marketing position; Some experience in an intercollegiate athletic environment, either as a student athlete or a staff marketing/sales role, is highly preferred

• Proficiency with Excel, Access, PageMaker, and Photoshop

• Strong written and interpersonal skills

Work Mode Designation

This position has been designated as On-Campus. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University.  Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff and AAP positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-workdesignation.

Pay Range:

The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:

$54,616.00 - $100,493.33

Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.

Current Georgetown Employees:

If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.

Submission Guidelines:

Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.

Need Assistance:

If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu.

Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.

EEO Statement:

Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff.  All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation), disability status, protected veteran status, or any other characteristic protected by law.

Benefits:

Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

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