Assistant Director of VFL Films - Tennessee Athletics - UTK

Posted Date: Jul 10, 2026

QUALIFICATION

  • Salary Expectation
    Not Provided
  • Years of Experience
    1+ Years
  • Work Type
    Full-time

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Athletic Director
Conference
SEC (DI)
About the Job
Job Description

Assistant Director of VFL Films - Tennessee Athletics - UTK

Knoxville, TN, United States

Job Description

The position will serve as a video content creator for Tennessee Athletics with an emphasis assigned sports, as well as other department initiatives as assigned by VFL Films.  The person hired will be responsible for collaborating with 151 Creative, Strategic Communications, Fan Experience and the creative team on innovative ideas to help build the Tennessee brand.  Teamwork, Communication, Cinematography and editing will be critical skills for this position.  This person will need to be flexible regarding the work schedule. Night, weekend, and holiday work will happen often.  Travel will also be required.  This person must have a high level of creativity and execute on those ideas. Collaboration and effective communication skills with the entire creative team will be a key component to success.

Responsibilities

Brand Enhancement

  • Create engaging video content for assigned sports across several mediums including but not limited to: in-venue entertainment, digital and social media content and recruiting content.

  • Creatively build and promote the brand of Tennessee Athletics (as well as other sports and initiatives as assigned) by creatively telling stories of the student-athletes, the program, and staff through the utilization of various media and social media platforms.

 

Department History

University of Tennessee at Knoxville Communications 2025–2026

Person Role

Forrest Gmitro

Assistant Athletics Director of VFL Films

Jason Baum

Executive Associate Athletics Director/Chief Communications Officer

John Gargiulo

Director of Football Social Media & Creative Strategy

Eric Trainer

Associate Director - Basketball (W)

Forest Jersey

Assistant Director - Track & Field / Cross Country / 3rd Football / Soccer

Shane Switzer

Assistant Director - Softball / 3rd Football

Caleb Griffin

Departing
Assistant Director of VFL Films

Liz Kilpatrick

Departing
Assistant Director - Golf (M) / Golf (W) / Soccer

University of Tennessee at Knoxville Marketing 2025–2026

Person Role

Jimmy Delaney

Associate Athletics Director of Marketing & Fan Experience

Alicia Longworth

Deputy Athletics Director/Chief Marketing Officer

Kellen Hiser

Assistant Athletics Director of Digital & Creative Strategy

Evan Ford

Director of Branding & Design

DJ Bailey

Associate Director of Digital Marketing & Web

Valerie Parks

Associate Director of Facility Branding & Design

Haughton Mann

Associate Director of Marketing & Fan Experience

Tyler Woodall

Assistant Director of Marketing & Fan Experience

University of Tennessee at Knoxville Communications 2024–2025

Person Role

Forrest Gmitro

Assistant Athletics Director of VFL Films

Bill Martin

Associate Athletics Director of Strategic Communications - Football

Alex Schwartz

Associate Athletics Director of Strategic Communications - Basketball (M)

Jason Baum

Executive Associate Athletics Director of Brand Advancement/Chief Communications Officer

Eric Trainer

Associate Director - Basketball (W)

Beth Schwartz

Assistant Director of Sports Nutrition

Shane Switzer

Assistant Director - Softball / 3rd Football

Forest Jersey

Assistant Director - Track & Field / Cross Country / 3rd Football

University of Tennessee at Knoxville Marketing 2024–2025

Person Role

Tyler McEntire

Director of Football Social Media and Creative Strategy

Jess Roseberry

Director of Marketing & Fan Experience

Jimmy Delaney

Associate Athletics Director of Marketing & Fan Experience

Evan Ford

Director of Branding & Design

Kellen Hiser

Assistant Athletics Director of Digital & Creative Strategy

DJ Bailey

Associate Director of Digital Marketing & Web

Haughton Mann

Associate Director of Marketing & Fan Experience

Valerie Parks

Associate Director of Facility Branding & Design

University of Tennessee at Knoxville Communications 2023–2024

Person Role

Jason Baum

Executive Associate Athletics Director of Brand Advancement/Chief Communications Officer

Bill Martin

Associate Athletics Director of Strategic Communications - Football

Tom Satkowiak

Associate Athletics Director of Strategic Communications

Eric Trainer

Associate Director - Basketball (W) - Primary

Sean Barows

Associate Director - Baseball / Football

Kimberly Hood

Assistant Director - Soccer / Basketball (W) - Secondary / Credentials (FB)

Forest Jersey

Assistant Director - Track & Field/CC / Football

Shane Switzer

Assistant Director - Cross Country/Distance / Softball

University of Tennessee at Knoxville Marketing 2023–2024

Person Role

Jimmy Delaney

Associate Athletics Director for Fan Experience & Sales

Kellen Hiser

Assistant Athletics Director for Digital & Creative Strategy

DJ Bailey

Associate Director of Digital Marketing & Web

Jordan Blad

Associate Director of Marketing & Fan Experience

Valerie Parks

Associate Director for Facility Branding & Design

Evan Ford

Associate Director for Digital Branding & Design

Haughton Mann

Assistant Director of Marketing & Fan Experience

Cole Langford

Assistant Director of Marketing & Fan Experience

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