Associate Athletics Director, Marketing & Multimedia

The University of Iowa Department of Athletics seeks applications for the Associate Athletics Director, Marketing and Multimedia. This is a full-time (at-will and FLSA-exempt) position which includes full University benefits. The University of Iowa is an NCAA Division I institution and a member of the Big Ten Conference. The Department of Athletics manages 22 varsity sports programs and related events with a workforce of approximately 250 regular employees and 300 temporary employees. Athletics is a people-centric organization that operates under a “Win. Graduate. Do It Right.” philosophy. For more information regarding Athletics, please click here.

Responsibilities: The Associate Athletics Director of Marketing & Multimedia serves as a strategic leader overseeing multiple units responsible for driving fan engagement and creating innovative revenue generation opportunities for the University of Iowa Department of Intercollegiate Athletics and its 22 sports programs. This position provides vision, direction, and leadership for marketing, fan experience, and multimedia content initiatives that elevate the Iowa athletics brand and enhance stakeholder engagement. This position will be required to work evenings, weekends and holidays as needed.

Benefits Highlights: Excellent fringe benefit package including paid vacation and sick leave; health, dental, life, and disability insurance options; and generous employer contributions into retirement plans. The University of Iowa is a Big Ten, nationally ranked research university with 30,000 students located in Iowa City. A vibrant community boasting excellent public schools, safe, comfortable neighborhoods, affordable housing, a highly educated population, and numerous cultural, recreational, and sporting opportunities and events contribute to the Iowa City area frequently appearing high on the best-places-to-live listings. Go to “Working at Iowa” to learn more.

Required Qualifications:

• Master’s degree in marketing, business, sports marketing, sports administration or an equivalent combination of education and experience;
• Minimum five to seven (5-7) years of progressive experience as a full-time professional in collegiate or professional sports marketing working in multimedia sales, marketing, revenue generation, and/or social media management;

• Demonstrated extensive knowledge and ability to:

  • Supervise and provide leadership to direct reports
  • Design and implement influencer marketing strategies through content experiences for all programs while being executed by multiple stakeholders in the Department
  • Build a data fluent culture to effectively support decision making, build strategy and enhance content
  • Manage traditional and social media advertising

The University of Iowa Department of Athletics seeks applications for the Associate Athletics Director, Marketing and Multimedia. This is a full-time (at-will and FLSA-exempt) position which includes full University benefits. The University of Iowa is an NCAA Division I institution and a member of the Big Ten Conference. The Department of Athletics manages 22 varsity sports programs and related events with a workforce of approximately 250 regular employees and 300 temporary employees. Athletics is a people-centric organization that operates under a “Win. Graduate. Do It Right.” philosophy. For more information regarding Athletics, please click here.

Responsibilities: The Associate Athletics Director of Marketing & Multimedia serves as a strategic leader overseeing multiple units responsible for driving fan engagement and creating innovative revenue generation opportunities for the University of Iowa Department of Intercollegiate Athletics and its 22 sports programs. This position provides vision, direction, and leadership for marketing, fan experience, and multimedia content initiatives that elevate the Iowa athletics brand and enhance stakeholder engagement. This position will be required to work evenings, weekends and holidays as needed.

Benefits Highlights: Excellent fringe benefit package including paid vacation and sick leave; health, dental, life, and disability insurance options; and generous employer contributions into retirement plans. The University of Iowa is a Big Ten, nationally ranked research university with 30,000 students located in Iowa City. A vibrant community boasting excellent public schools, safe, comfortable neighborhoods, affordable housing, a highly educated population, and numerous cultural, recreational, and sporting opportunities and events contribute to the Iowa City area frequently appearing high on the best-places-to-live listings. Go to “Working at Iowa” to learn more.

Required Qualifications:

• Master’s degree in marketing, business, sports marketing, sports administration or an equivalent combination of education and experience;
• Minimum five to seven (5-7) years of progressive experience as a full-time professional in collegiate or professional sports marketing working in multimedia sales, marketing, revenue generation, and/or social media management;

• Demonstrated extensive knowledge and ability to:

  • Supervise and provide leadership to direct reports
  • Design and implement influencer marketing strategies through content experiences for all programs while being executed by multiple stakeholders in the Department
  • Build a data fluent culture to effectively support decision making, build strategy and enhance content
  • Manage traditional and social media advertising
  • Build marketing strategy that achieves multiple goals for all initiatives and sports programs;

• Excellent oral and written communication skills;

• Professional experience working effectively with individuals from a variety of backgrounds and perspectives, demonstrating strong interpersonal skills and ability to build trusting relationships;

• Working knowledge of and ability to:

  • Utilize basic office support software (word processing, email, presentation software and spreadsheets)
  • Operate effectively within a highly regulated team environment.

Desired Qualifications:

• Experience in linking creative content to revenue generation opportunities;
• Demonstrated experience (typically 2-4 years) working in the marketing/fan engagement industry at a high profile NCAA Division I institution;
• Genuine passion for and experience with supporting the holistic development of student-athletes, recognizing the interconnectedness of mental health and overall well-being.

Application Process: Visit our website at http://jobs.uiowa.edu and search for keywords “ Associate Athletics Director ”. Only applications submitted at https://jobs.uiowa.edu will be accepted.

• Job openings are posted for a minimum of 7 calendar days and may be removed from posting and filled any time after the original posting period has ended.
• Applicants must upload a resume and cover letter and mark them as a relevant file to the submission. Applications without both a cover letter and resume will be considered incomplete and ineligible for consideration.
• Successful candidates will be subject to a credential/education verification and criminal background check and be required to self-disclose any conviction history.
• Five professional references will be requested at a later step in the recruitment process.
• As a part of the University of Iowa’s review of your application and consistent with its policies and practices, the University may access and/or view information about you that is job-related and publicly available on the internet, including but not limited to information on social media sites. The access, viewing and/or use of such information is governed by the University’s Policy on Human Rights, as well as state and federal law.
• For questions or additional information, please contact athletics ATHL-human-resources@uiowa.edu .

About Iowa:

• Joining the University of Iowa means becoming a vital part of the Hawkeye community, where your work directly impacts education, research, and student success.
• Enjoy exceptional health coverage, university-paid life insurance, robust retirement plans, and generous leave policies. Benefit from 24/7 support services, well-being resources, and access to UI Health Care specialists. Grow professionally with advanced training, leadership development, and tuition assistance.
• Iowa City offers a great quality of life with world-class performances at Hancher Auditorium, Big Ten athletics, top-ranked public schools, and outdoor recreation.
• Join us in making a difference at a leading Big Ten university and premier public research institution.

Additional Information

• Classification Title: Comm/Const Relations Director
• Appointment Type: Professional and Scientific
• Schedule: Full-time
• Work Modality Options: On Campus

Compensation

• Pay Level: 7A
• Starting Salary Minimum: 110,000
• Starting Salary Maximum: Commensurate

Contact Information

• Organization: Athletics
• Contact Name: Tanner Erwin
• Contact Email: tanner-erwin@uiowa.edu

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