Director- Marketing & Creative Services

EXPIRED

Posting Details

Posting Details

Position Title

Director- Marketing & Creative Services

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Posting Details

Posting Details

Position Title

Director- Marketing & Creative Services

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Posting Number

2024053EP

Position Information

| Classification Title | Director of Marketing | | Working Title | Director- Marketing & Creative Services | | Classification Code | 1071 | | RCW Exemption Criteria | 22 - Development | | EWU Position Number | E99940 | | CUPA Code | No Match | | FLSA | Exempt - Administrative | | Bargaining Unit | None | | % Full Time | 100 | | Salary / Wage Range | AE - 106 | | Salary Information |
The salary for this position is $45,000. | | Anticipated Start Date | Position is available now. | | Term of Appointment | 12 | | Location | Cheney, Campus | | County | Spokane | | Project Description | | | Project Duration | | | Background Check | Yes - Both | | Responsible HR User | Caren Lincoln | | Responsible HR User Email address | mbrown163@ewu.edu, clincoln@ewu.edu |

Position Details

| Job Summary |
We are currently seeking skilled and team-oriented applicants for the following position: Director of Marketing- Athletics.
Working closely with the Senior Associate Athletics Director – External Relations, this position will coordinate and implement the annual marketing campaign, ticket sales strategy, video board operations, live game streams, fan experience, game operations, assist special events, cheer & mascot supervision, and student worker supervision for the department of athletics.

EWU is committed to supporting and promoting a diverse workforce and encourages applicants from diverse backgrounds to apply for this position.

The salary for this position is $45,000. In addition to salary, the university offers a comprehensive benefits package including health insurance, life and disability insurance and retirement. In addition, EWU offers generous vacation and sick leave accruals, 12 paid holidays per year and fringe benefits, such as tuition waiver for employees and eligible family members, discounted EWU sports tickets, full access to our campus workout facilities at a minimum fee and free transportation through STA buses. For additional information regarding insurance benefits please see our Benefits page: https://inside.ewu.edu/hr/benefits/in....

EWU expands opportunities for personal transformation through excellence in learning.

This recruitment will close to further applicants at midnight on 05/09/2024. | | About Eastern Washington University |
Eastern Washington University, a regional, comprehensive public university with an enrollment of over 10,000 students, is one of six state-funded four-year institutions of higher education in Washington, each governed by its own board of trustees. EWU’s 300-acre main campus is located in Cheney, a community of 12,000 residents 16 miles southwest of Washington’s second largest city, Spokane. Eastern also offers programs in downtown Spokane at the innovative, energy-efficient Catalyst building, the SIERR building which is a hub for research, development and advancement of health sciences, and at Riverpoint, a campus shared with Washington State University. In addition, EWU programs can be found at select locations throughout the state, aligned with the needs of the community. Eastern contributes to the vitality of the region and the state through its wide array of bachelor’s and master’s degrees in over 100 fields of study, as well as applied doctorates in physical therapy and educational leadership, offering accessible pathways to career success and personal development to students of all socioeconomic and cultural backgrounds.

Eastern Washington University has been recognized for its commitment to helping undergraduate students learn, grow and succeed by Colleges of Distinction, a nationally trusted resource guide for college-bound students. The honor recognizes Eastern as a ’22-’23 College of Distinction (CoD).

Money magazine recently named EWU as one of its Best Colleges in America 2023.

Tribal Land Acknowledgement
Eastern Washington University resides within the traditional homelands of the Spokane People and other tribes who are connected through their shared history of this region. This land holds their cultural DNA and it is their Ancestors who are here and bring forth the knowledge of this place—the knowledge that comes from the land. | | Diversity Statement |
EWU does not discriminate in its programs and activities on the basis of race, color, creed, religion, national origin, citizenship or immigration status, sex, pregnancy, sexual orientation, gender identity/expression, genetic information, age, marital status, families with children, protected veteran or military status, HIV or hepatitis C, status as a mother breastfeeding her child, or the presence of any sensory, mental, or physical disability or the use of a trained guide dog or service animal by a person with a disability, as provided for and to the extent required by state and federal laws. | | Conditions of Employment |
This position, during the course of university employment will be involved in the receipt of, or accountability for, university funds or other items of value, as well as the unsupervised access with the developmentally disabled, vulnerable adults or children under the age of 16. The offer of employment is contingent upon successful completion and passing of a background check prior to beginning employment.

All new employees must comply with EWU Immunization Policy 602-02 and provide proof of immunity or vaccination to MMR before beginning work at EWU. Waivers for the immunization requirements are available for medical or sincerely held religious beliefs.

This is an Administrative Exempt position and is covered by EWU Policy 406- 01, Exempt Employment

https://inside.ewu.edu/polic...

Upon hire you must complete required DEI, Hazing, Harassment and Title IX training, and other federal, state & university mandated trainings. You can access the online training at https://inside.ewu.edu/hr/tra... or complete the training in person or via Zoom. In person and Zoom training opportunities will be posted on InsideEWU and are listed on Human Resources’ https://inside.ewu.edu/hr/tra.... | | Physical Demands |
Contact Michael Brown in Human Resource Services at mbrown163@ewu.edu to obtain a copy of the Essential Functions Analysis which will describe conditions of employment, such as physical demands. | | Pre-Placement Physical | No | | Hearing Test | No | | Medical Monitoring Post Hire | No | | Protective Equipment |
University, local, regional and state mandates for public and personal protection should be followed as needed. | | Required Qualifications |
- Bachelor’s Degree - At least 1-2 years of marketing, promotions, and/or ticketing experience - Supervisory experience - Demonstrated interest, ability and/or experience promoting cultural competency, universal accessibility, and/or diversity.

| | Preferred Qualifications |
- Experience in an intercollegiate athletic environment

| | Other Skills and Abilities | | | Work Schedule Type | Other | | Work Schedule |
Monday – Friday, with weekend and night work depending on the demands of the office. | | Posting Date | 06/03/2024 | | Open Until Further Notice | No | | Closing Date | 06/09/2024 | | Screening to Begin | Immediately | | Special Instructions to Applicants |
It is strongly recommended that you print a copy of these instructions and the position posting before you begin to complete the online application, as the instructions will not be viewable once you begin the application process.

Required documentation includes all of the items listed below.

1. Attach a detailed cover letter in which you explain how you meet each of the required qualifications [and preferred qualifications, if applicable]. It is preferred that you provide that information in a bulleted list or within a table within your cover letter.

2. Attach a chronological resume including work history and major duties, education, and any specialized training or skills related to the position. List at least 3 professional references including: names, titles, organization name, phone numbers, email addresses, and connection to you (these can be identical to the references listed on the application).

3. Complete the online application form and respond to the online questions, if applicable.

4. Diversity Response – As an equal opportunity employer with a multicultural staff and student population, we are interested in how your qualifications prepare you to work with diverse faculty, staff, and student populations representing various cultures and backgrounds that may be different from your own. You will be asked to attach a diversity response as part of the online application process: Please describe how you will apply an approach that is supportive to the diverse needs, including universal access, of our students, faculty, staff, and the public. | | Application Types Accepted | Application |

Job Duties

| % of Time | 30 | | Responsibility / Duty |
Assist in the development, coordination, and implementation of the annual strategic marketing plan for the department of intercollegiate athletics to include:

• Determine goals and objectives of promotional campaigns for each sport and/or promotional activities.
• Identify target markets and develop specific strategies for each.
• Evaluate the strengths and weaknesses of competitors.
• Analyze internal/external environments for the potential success of promotional activities.
• Assign work to others in support of marketing campaigns.
• Collaborate with the Creative Services Director and Sports Information office staff to manage athletic department social media accounts, staffing, creative content, and video creation.
• Direct athletic marketing campaigns in coordination with other university programs and within the framework of the university’s overall marketing plan.
• Coordinate the development of promotional materials (season ticket collateral, schedule posters/cards, billboards, flyers, radio, social media, print).
• Monitor and modify strategies during promotional periods.
• Monitor departmental advertising budget and ensure expenses are appropriately balanced as it relates to marketing execution, promotions, video board, and live stream operations.
• Evaluate the effectiveness and/or ineffectiveness of the campaign(s) upon completion.
  

| | Essential Function Indicator | Yes |

| % of Time | 30 | | Responsibility / Duty |
Coordinate game day operations as it relates to game administration, fan experience, and sponsor execution:

• Game music production (FB, VB, SOC, MBB, WBB).
• Ball Crew responsibilities (VB, MBB, WBB).
• n-game elements: anthem singers, color guard, ROTC canon, sponsor promotions/contests.
• Coordinate facility signage installation with facility crew and put-up game day signage.
• Maintain a relationship with Learfield representative(s) on marketing, signage, and promotional initiatives.
• Oversee Reese Court scorer’s table operations and production of LED animations (VB, MBB, WBB). | | Essential Function Indicator | Yes |

| % of Time | 10 | | Responsibility / Duty |
Direct video board operations (Roos Field and Reese Court)

• Oversee equipment maintenance, updates, and purchases.
• Serve as athletic department contact for Daktronics/TriCaster.
• Coordinate content development for in-game, promotional, fan-engagement, and video board elements.
• Collaborate with Creative Services Director and Sports Information staff for in-studio video shoots.
• Hire/supervise student workers to run video board operations during home events:
  • Five (5) camera/equipment operators
  • Three (3) video board operators
    

| | Essential Function Indicator | Yes |

| % of Time | 10 | | Responsibility / Duty |
Coordinate live streams for home events (ESPN+)

• Serve as athletic department liaison for home live streams with hired freelance production company (FB, SOC, VB, MBB, WBB).
• Maintain open communication with Big Sky Conference, ESPN, and freelance web stream producer/crew personnel.

| | Essential Function Indicator | Yes |

| % of Time | 10 | | Responsibility / Duty |
Supervise EWU Athletics marketing student staff

• Hire and oversee 10-12 students annually to support department marketing/promotional campaigns and sponsor execution needs.

| | Essential Function Indicator | Yes |

| % of Time | 10 | | Responsibility / Duty |
Serve as administrative support for EWU cheer and mascot program(s)

• Collaborate with the cheer director on hiring/oversight of annual mascot tryouts for three (3) EWU students.
• Collaborate with the cheer director on supervision of all operations including budget, suit maintenance, equipment, etc.
• Coordinate appearances (travel, campus, community). | | Essential Function Indicator | Yes |

Posting Specific Questions

Required fields are indicated with an asterisk (*).

Applicant Documents

Required Documents 1. Resume 2. Cover Letter 3. Diversity Response Optional Documents 1. DD214 Form 2. Other Document #1 3. Other Document #2

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