Posting Details
100139
Posting Details
100139
Apply NowDirector
Director, Marketing Strategy and Fan Experience
33-Exempt Regular
Staff
1.000
PRES-ICA-External Relations
Founded in 1856, University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.
Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify you from employment.
The Director of Marketing Strategy & Fan Experience will report to the Associate Athletic Director of Marketing Strategy & Fan Experience. This position will oversee the marketing plan development and implementation, sponsor activation and game presentation for Men’s Basketball and Field Hockey.
Additional responsibilities include oversight of Assistant Director of Marketing Strategy & Fan Experience; collaborate with Broadcasting & Production unit to develop creative in-game video elements that maximize both student-athlete and fan experience; planning/promotion/execution of Maryland Basketball preseason events, direct involvement in creative fan engagement and branding initiatives. This position will serve as Athletic Department’s liaison to The Pride student group; serve as Maryland Athletics representative on the University’s Maryland Day planning committee, assisting campus constituents in the planning and execution of numerous student and community-focused events, oversight of student worker(s) responsible for Track & Field and Tennis marketing; other duties as assigned.
Top Benefits and Perks:
Education:
Bachelor’s degree required in sports management, marketing, advertising or other related field.
Experience:
A minimum of three (3) years of sports marketing experience required.
Knowledge, Skills, and Abilities:
Proficiency with all Microsoft Office applications (Word, Excel, PowerPoint) and Google Mail/Docs/Sheets/Etc.)
Must be able to work flexible hours, including evenings and weekends.
Preferences:
Three (3) years of sports marketing experience at the
NCAA
Division I or professional sports level.
Not Applicable to This Position
The scope of the position frequently requires evening and weekend work with some team travel (Non-standard work hours).
While performing the essential functions of the job, the employee operates a computer and other office devices such telephones, copy machines, fax machines, etc.; Constantly moves about the facility and event site before, during and after events to service clients; constantly communicates via telephone, email and in-person with others to exchange accurate information.
Standing, walking, kneeling/crouching, balancing and lifting up to 30 pounds.
08/02/2024
Yes
08/12/2024
The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.
Required Documents 1. Resume 2. Cover Letter 3. List of References (no emails sent from system) Optional Documents
Required fields are indicated with an asterisk (*).
* Do you understand that the scope of the position frequently requires evening and weekend work with some team travel (Non-standard work hours)?
* How did you hear about this position?
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Jason Yellin |
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Carrie Blankenship |
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Jordan Looby |
Associate AD - Marketing Strategy & Fan Experience |
Rachel Palmer |
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Tori Gray |
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Ashley Terry |
Assistant Director of Marketing Strategy & Fan Experience |
Person | Role |
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Michael Farrell |
Associate AD | Broadcast & Production |
John Sinnett |
Assistant AD - Strategic Communications & Content Development |
Dustin Semonavick |
Assistant AD - Football Communications (FB, WTEN) |
Rose DiPaula |
Director - Strategic Communications & Content Development (WBB, FH) |
Taylor Smyth |
Associate Director of Communications (Social Media, MSoccer) |
Alyssa Muir |
Assistant Director - Strategic Communications (Writing, MLax, Wrestling) |
Ben Kessler |
Assistant Director - Strategic Communications (WLax, FB [2nd]) |
Sydney Steinberg |
Assistant Director (MSoccer, WGolf, Wrestling) |
Person | Role |
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Carrie Blankenship |
Senior Associate Athletic Director - External Operations |
Nick Lofaro |
Associate AD - Strategic Partnerships |
Jordan Looby |
Associate AD - Marketing Strategy & Fan Experience |
Derek Davis |
Director of Marketing Strategy & Fan Experience |
Patrick Fischer |
Director of Website Management |
Rachel Palmer |
Director of Marketing Strategy & Fan Experience |
Lala Kekuewa |
Assistant Director of Marketing Strategy & Fan Experience |
Tori Gray |
Assistant Director of Marketing Strategy & Fan Experience |
Person | Role |
---|---|
Jason Yellin |
Associate AD / Strategic Communications Officer |
John Sinnett |
Assistant AD - Strategic Communications & Content Development |
Dustin Semonavick |
Assistant AD - Football Communications (FB, WTEN) |
Rose DiPaula |
Director - Strategic Communications & Content Development (WBB, FH) |
Katy Ford |
Director of Development Marketing & Communications |
Taylor Smyth |
Associate Director of Communications (Social Media, MSoccer) |
Alyssa Muir |
Assistant Director - Strategic Communications (Writing, MLax, Wrestling) |
Ben Kessler |
Assistant Director - Strategic Communications (WLax, FB [2nd]) |
Person | Role |
---|---|
Carrie Blankenship |
Sr. Associate AD - External Operations |
Nick Lofaro |
Associate AD - Strategic Partnerships |
Jordan Looby |
Sr. Assistant AD - Marketing Strategy & Fan Experience |
Patrick Fischer |
Director of Website Management |
Rachel Palmer |
Director of Marketing Strategy & Fan Experience |
Katy Ford |
Director of Development Marketing & Communications |
Tori Gray |
Assistant Director of Marketing Strategy & Fan Experience |
Lala Kekuewa |
Assistant Director of Marketing Strategy & Fan Experience |
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