Director of Athletics Marketing

EXPIRED

Posting Details

Position Information

UNC Asheville Overview

Located in the Blue Ridge Mountains in Western North Carolina, UNC Asheville is the designated public liberal arts campus in the University of North Carolina system. UNC Asheville is nationally known for the quality of our student-centered teaching, mentoring of undergraduates in research, interdisciplinary learning, and striving to be an inclusive campus community.UNC Asheville is committed to promoting diversity and a work environment that encourages knowledge of, respect for, and the ability to engage with those of other cultures or backgrounds. Staff members are encouraged to take an active role to engage in the institution’s efforts in promoting diversity and inclusion throughout the workplace. The successful candidate is expected to foster an inclusive work culture where uniqueness of beliefs, backgrounds, talents, capabilities and ways of living are respected and welcomed. Women, traditionally under-represented minorities, and people with disabilities are encouraged to apply.

Position Type

EHRA Staff

Title

Director of Athletics Marketing

Position Number

View Full Description

Posting Details

Position Information

UNC Asheville Overview

Located in the Blue Ridge Mountains in Western North Carolina, UNC Asheville is the designated public liberal arts campus in the University of North Carolina system. UNC Asheville is nationally known for the quality of our student-centered teaching, mentoring of undergraduates in research, interdisciplinary learning, and striving to be an inclusive campus community.UNC Asheville is committed to promoting diversity and a work environment that encourages knowledge of, respect for, and the ability to engage with those of other cultures or backgrounds. Staff members are encouraged to take an active role to engage in the institution’s efforts in promoting diversity and inclusion throughout the workplace. The successful candidate is expected to foster an inclusive work culture where uniqueness of beliefs, backgrounds, talents, capabilities and ways of living are respected and welcomed. Women, traditionally under-represented minorities, and people with disabilities are encouraged to apply.

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Position Type

EHRA Staff

Title

Director of Athletics Marketing

Position Number

000468

Recruitment Range

$40,000 - $40,000

Work Schedule and Hours

Must willingly accept a flexible schedule including some nights, weekends and occasional travel in and out of state.

Full-Time / Part-Time

Full-Time

Months per Year

12 Months

Position Summary

The Athletics department at UNC Asheville is an integral part of the University committed to providing an exemplary NCAA Division I Athletics Program that creates an environment where student-athletes have high-impact learning experiences while pursuing academic, athletic and lifelong goals, and engages the University’s internal and external constituents and communities. Competing in the Big South Conference, UNC Asheville’s Athletics department strives to be nationally recognized for developing “Champions in Athletics and Leaders in Life” by winning in the classroom, community, and competition. The ideal candidate will exhibit character traits of integrity, servant-leadership, work ethic, creativity, and respect for others, and will be passionate about working in college athletics. The Director of Athletics Marketing will manage outreach efforts utilizing a broad range of techniques and strategies including UNC Asheville athletics digital platform, website, social media, email communication and hands on community interaction to engage people in UNC Asheville athletics mission and programs. The target audience includes both people who are already aware of and participating with UNC Asheville athletics as well as the community-at-large. Design and implement marketing strategies that increase attendance and revenue, as well as enhance the fan experience and game day atmosphere for home contests. Create and execute strategies to engage people in UNC Asheville athletic programs with a special focus on the local Asheville community. Oversee the marketing budget. Manage logistics associated with game day marketing as necessary and requested. Be an active representative of UNC Asheville athletics at identified community events. Effectively collaborate with the university marketing and communications team to promote UNC Asheville and UNC Asheville Athletics. Assist with fulfillment of sold sponsorship inventory with Learfield Bulldog GM.

FLSA

Exempt

Required Education/Experience/Skills

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Preferred Education/Experience/Skills

Bachelor’s Degree in Sport Administration, Marketing, Business Administration, or related field; Masters preferred. Two to three years of experience in marketing, promotions, sales or ticket sales in collegiate professional or minor league field. May also consider relative internships or on-the-job training. Demonstrated experience in digital marketing. Demonstrated success in building relationships, including strong problem solving and listening skills, with a diverse range of constituents. Demonstrated success in managing multiple priorities and deliverables, including the ability to prioritize and delegate as appropriate and required, within a deadline-oriented environment.Independent and cooperative decision-making and strategic thinking, with demonstrated ability to apply the organization’s overall mission to make informed decisions. Ability to communicate effectively and interact with UNC Asheville athletics staff, volunteer leadership, donors and community representatives and partners. Work with the Assistant Athletic Director for Communications to update and manage the organizational website as a branding, marketing, communication, patient information and recruitment tool. Coordinate outreach activities that benefit UNC Asheville athletics and the community served.Proficient use of various platforms (Microsoft Office, Google Suite,) and expertise with social media and communications platforms. At least one year of experience in an NCAA athletic department setting, preferably in community engagement and communications. Excellent verbal and written skills. Demonstrated passion for UNC Asheville athletics mission and work.

Knowledge, Skills and Abilities

A team player Committed to building inclusive and equitable community support Curious, creative and open to learning Committed to building connections across our community An organized self-starter Interested in being actively involved in an environment that supports personal awareness and growth Evidence of effective communication skills both oral and written Excellent interpersonal skills Demonstrated experience in marketing or sales Familiarity with NCAA rules and regulations Proficiency in computer skills using Microsoft Word, Excel, the Internet and other relevant software Ability and willingness to work evening and weekends

Posting Detail Information

Special Instructions to the Applicant

Applications must be submitted online no later than 11:59 p.m. (EST) on the closing date for each specific position. Please note that any documents submitted to Human Resources or the hiring departments become property of UNC Asheville and will not be returned. Official verification from each college/university you have attended are required upon employment, and will be requested directly from the college/university by Human Resources or from the National Student Clearinghouse. Any expense will be the responsibility of the employee. Educational degrees must be from an appropriately accredited institution. If no applicants apply who meet the required competency and training and experience requirements, management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations. It is the policy of UNC Asheville to conduct pre-employment background investigations on all candidates selected for employment. If hired, the candidate will be required to submit proof of eligibility to work in the United States. New employees are paid only by direct deposit to the financial institution of their choice.

Posting Number

E0386

Posting date

09/25/2023

Closing date

10/29/2023

Open Until Filled

Yes

Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * How did you hear about this employment opportunity?

   • UNC Asheville website
   • The Chronicle of Higher Education
   • Higher Ed Jobs
   • Indeed
   • Inside Higher Ed
   • LinkedIn
   • HERC
   • NC Works Online (formerly Employment Security)
   • UNC System website (northcarolina.edu)
   • Twitter
   • Circa (formerly Local Job Network)
   • NorthCarolinaDiversity.com
   • Handshake
   • Other

2. * What is the highest academic degree that you currently hold?

   • No degree
   • High school or GED
   • Associate's
   • Bachelor's
   • Master's
   • Doctorate or equivalent

3. * Are you familiar with NCAA rules and regulations with regards to publicity?

   • Yes
   • No

4. (Open Ended Question)

5. * Microsoft Office Suite

   • 5 (Advanced)
   • 4
   • 3 (Proficient)
   • 2
   • 1 (Beginner)

6. * Google applications (email, calendar, documents, etc.)

   • 5 (Advanced)
   • 4
   • 3 (Proficient)
   • 2
   • 1 (Beginner)

7. (Open Ended Question)

Applicant Documents

Required Documents 1. Cover Letter 2. Resume Optional Documents 1. Other Documents

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