Director or Assistant Athletic Director, Marketing and Fan Engagement

EXPIRED

POSITION TITLE:

Director or Assistant Athletic Director, Marketing and Fan Engagement

COMPENSATION RANGE:

55,068.00 - 65,000.00 USD per year

View Full Description

POSITION TITLE:

Director or Assistant Athletic Director, Marketing and Fan Engagement

COMPENSATION RANGE:

55,068.00 - 65,000.00 USD per year

Apply Now

EMPLOYMENT CLASSIFICATION:

Professional Administrative

DEPARTMENT:

Athletic Marketing Promotion

TARGET HIRE DATE:

7/1/2024

BENEFITS:

UNC’s Career Hub

To ensure full consideration, applications must be received by 11:59pm (MT) on5/30/2024.

Position Summary

The intercollegiate athletics program is an integral part of the university striving to achieve the same standards of excellence in athletics that exist within academic programs. The program is concerned with the physical and mental welfare of the student and strives to ensure that every student-athlete has the opportunity to succeed academically and obtain a degree. Sport programs are a vital function of the University at large.

The position will play an integral role in the coordination and strategic development, implementation, and activation of comprehensive marketing and ticket sales plans, assistance with sponsorship implementation, social media, fan engagement, and organizational branding outreach.

Job Duties

1. Facilitates actions for the cross-functional engagement team including the creation and implementation
   of a comprehensive marketing, ticket sales, advertising, social media, video and public relations plan,
   while coordinating calendars and timelines. (50%)

2. Prepare and coordinate all aspects of game-day production and promotions for assigned sports,
   including the selection of canned music; the production of public address and video board scripts and
   timelines; implementation of in-game sponsorship elements, spirit squads, mascot and bands when
   applicable (20%)

3. Responsible for managing external relationships and networking with community business partners to
   include but not limited to creative/design, newspapers, television networks, print, outdoor advertising
   companies, web content, and social media outlets. (10%)

4. Building and managing a comprehensive internship/student worker program designed to increase the
   productivity and capabilities of functions within the marketing & Fan Engagement unit. (15%)

5. Serve as day-to-day liaison with band and spirit squads, other miscellaneous duties (5%)

This position oversees all the marketing, promotional, fan engagement efforts for the athletics department. This will also include assisting with revenue generation efforts through the sale of tickets, sponsorships and creating social media engagement. All of this requires significant creativity and collaboration.

This position will plan an integral role in the coordination and strategic development, implementation, and activation of comprehensive marketing and ticket sales plans, revenue generation, fan engagement and organizational branding outreach.

This position will work extensively with the local community, sponsors, donors and alumni in marketing, managing and creating the fan experience and through revenue generation efforts.

This position will work with the Senior Athletic Staff and the Athletic Business Office in developing the marketing budget and monitor expenditures throughout the fiscal year. This position will also assist in revenue generation through ticket sales and sponsorships.

The position will require the supervision of part-time/student workers and interns (up to 20 dependent upon sport season) involved in the game day activities, operations, and office work.

This position will recruit, train, supervise and evaluate student workers and interns dependent upon job function during events and office settings.

The position employee may perform duties in extreme weather due to outside sports seasons and offseason promotional activities and will require evening and weekend work.

Minimum Qualifications

Bachelor’s degree in sport marketing, administration, management or a related field is required.

At least two years of experience in college athletic marketing or a related field.

No certifications/registration/licensing required.

Prefer progressive, results oriented marketing experience at the NCAA Division I or professional
sports. Strong research, organizational and presentation skills, familiarity with graphic design software
including Adobe Photoshop and Illustrator, high computer literacy, and strong knowledge of social
media. Must be a self-starter, able to work independently, and enjoys creating and implementing new
initiatives. Sincere commitment to working collaboratively with all constituent groups, including
Athletics staff, volunteers, and University personnel. Ability to handle sensitive and confidential
information and/or material with discretion. Outstanding interpersonal skills and ability to maintain
effective relationships with staff, coaches, alumni/donors, campus and community leaders. Must be
able to represent the Athletic Department in a positive manner.

Benefits:
Benefits available include health, dental, vision, life and long-term disability insurance, as well as a selection of several defined contribution retirement plans for all full-time positions. Employees at UNC receive sick leave, and other leave options may be available based on position. Full-time employees are eligible to receive tuition waiver benefits, as well as dependents and spouses ofUNCEmployees who are employed at 0.5FTEor above are eligible for undergraduate dependent tuition grants of up to 50%. These tuition grants will cover in-state tuition charges. Further requirements may exist. Other benefits may be available based on position.

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About UNC
The University of Northern Colorado is a public doctoral/research institution located in Greeley, Colorado. UNC’s commitment to education began in 1889 and continues to be a transformational force for our students. According to CollegeNet’s Social Mobility Index,UNC ranked #1 in social mobility (2022). UNC is also committed to providing our faculty and staff with the support they need to succeed as professionals, educators, and in life. Please visit UNC’s Career Hub,to learn more about UNC’s strategic plan, school programs, and employee benefits. Go Bears!

Commitment to Diversity, Equity, Inclusion, and Belonging
The University of Northern Colorado believes diversity, equity, inclusion, and belonging is the pathway to achieving an inclusive community and fostering a campus culture where everyone can thrive. UNC supports the growth of individuals who care about race, gender, sexual orientation, gender identity/expression, lifestyle, age, educational background, national origin, religion, or physical ability – to honor the intersectionality of our campus. Please visit UNC’s Career Hubto learn more about UNC’s commitment to diversity, equity, inclusion, and belonging.

AAEO Employer
The University of Northern Colorado is an Affirmative Action/Equal Opportunity employer that is committed to a culturally diverse staff, faculty, and student body.

The University will not engage in unlawful discrimination in employment or educational services against any person because of race, color, religion, gender, age, national origin, disability, or veteran status. Veteran status and people with disabilities are encouraged to apply. It is the University’s policy to prohibit discrimination in employment or educational services on the basis of sexual orientation or political affiliation. The University will likewise take affirmative action to ensure that student applicants and enrolled students are treated during the enrollment at the University without regard to race, religion, gender, age, national origin, disability or veteran status. Such affirmative action shall include, but not be limited to the following: employment, upgrading, demotion or transfer, recruitment or recruitment advertising; layoff, retirement, or termination; rates of pay or other forms of compensation; and selection for training, including apprenticeship. Furthermore, the University will post in conspicuous places, notice setting forth the provisions of this University’s Equal Opportunity Policy.

Federal regulations require that the University of Northern Colorado retain all documents submitted by applicants. Materials will not be returned or copied for applicants.

Background Check
Satisfactory completion of a background check, educational check, and authorization to work in the United States is required after a conditional offer of employment has been made. The successful candidate must submit original transcripts within one (1) month of hire.

This position is contingent on funding from the Colorado State Legislature, approval by the Board of Trustees, and subject to the policies and regulations of the University of Northern Colorado.

Clery Act
In compliance with the Clery Act, the most recent University of Northern Colorado Annual Campus Security and Fire Safety Report is available online. A paper copy can be requested at the UNC Police Department. This report contains crime statistics and policy statements related to safety, conduct processes and Title IX investigations.

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