Football Creative Content Designer

University of Maryland

College Park, MD

Posted Date: Mar 25, 2026

QUALIFICATION

  • Salary Expectation
    $74,440-$89,328/yr
  • Years of Experience
    3+ Years
  • Work Type
    Full-time

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Athletic Director
Conference
Big Ten (DI)
About the Job
Job Description

Job Description Summary

Organization's Summary Statement:
As a key member of the Maryland Football staff, this role reports directly to the Creative Director for Football, with a secondary reporting line to the Senior Assistant Athletic Director for Marketing Strategy and Fan Experience. The primary mission is to elevate program visibility and drive student-athlete recruitment through high-impact graphic design and social media strategy.

Core Responsibilities:
Recruiting support; manage a high volume of graphic design work with a primary emphasis on the creative recruiting needs of the Head Coach and staff. Assist in the development and implementation of a comprehensive football content calendar. Partner with external staff members to execute creative assets across various digital platforms. Coordinate design materials, presentations, and creative support for on-campus recruiting visits. Serve as the program’s internal social media creator, focusing on producing high-quality, native content for Instagram Reels and TikTok. Provide creative coverage of practices, workouts, team operations, and community service initiatives. Lead student-athlete photo shoots, including the selection, archiving, and management of the program’s visual library.

Leadership & Compliance:
Recruit and oversee graphic design interns to support the football program's creative output. Act as a vital bridge between the football program, the broader Athletic Department, and the University. Ensure all creative work is performed in strict compliance with NCAA, Big Ten, and University policies and procedures.

Physical Demands:
This position requires working during evenings and weekends, which are considered non-standard work hours. While performing the essential functions of the job, the employee operates a computer and other office devices such as telephones, copy machines, fax machines, etc.; Constantly moves about the facility and event site before, during and after events to service clients; and constantly communicates via telephone, email and in person with others to exchange accurate information. Standing, walking, kneeling/crouching, balancing, and lifting up to 20 pounds.

Licenses/ Certifications: NA

Minimum Qualifications

Department History

University of Maryland Communications 2025–2026

Person Role

Jason Yellin

Associate AD / Strategic Communications Officer

John Sinnett

Assistant AD - Strategic Communications & Content Development (MBB, XC, T&F)

Dustin Semonavick

Assistant AD - Football Communications (FB)

Rose DiPaula

Director of Strategic Communications & Content Development (WBB, MGolf, WGolf, Maryland Made, Academics)

Katy Ford

Director of Development Marketing & Revenue Strategy

Sydney Steinberg

Assistant Director (MSoccer, WGolf, Wrestling)

Jerry Rodriguez

Assistant Director of Strategic Communications & Content Development (VB, WLax, WBB [2nd])

Reagan Bednar

Assistant Director of Strategic Communications & Content Development (MLax, Wrestling, FB (2nd))

University of Maryland Marketing 2025–2026

Person Role

Carrie Blankenship

Senior Associate Athletic Director - External Operations

Nick Lofaro

Associate AD - Strategic Partnerships

Jordan Looby

Associate AD - Marketing & Revenue Strategy

Rachel Palmer

Assistant AD - Fan Development & Event Marketing

Patrick Fischer

Director of Website Management

Julia Greuel

Director of Digital Marketing & Revenue Strategy

Katy Ford

Director of Development Marketing & Revenue Strategy

Ashley Terry

Assistant Director of Fan Development & Event Marketing

University of Maryland Communications 2024–2025

Person Role

Jason Yellin

Associate AD / Strategic Communications Officer

John Sinnett

Assistant AD - Strategic Communications & Content Development (MBB, XC, T&F)

Dustin Semonavick

Assistant AD - Football Communications (FB)

Rose DiPaula

Director of Strategic Communications & Content Development (WBB, MGolf, WGolf, Maryland Made, Academics)

Katy Ford

Director of Development Marketing & Revenue Strategy

Alyssa Muir

Assistant Director - Strategic Communications (FB [2nd], MLax, Wrestling)

Sydney Steinberg

Assistant Director (MSoccer, WGolf, Wrestling)

Sarah Bailey Lakatos

Assistant Director - Strategic Communications & Content Development

University of Maryland Marketing 2024–2025

Person Role

Carrie Blankenship

Senior Associate Athletic Director - External Operations

Nick Lofaro

Associate AD - Strategic Partnerships

Jordan Looby

Associate AD - Marketing & Revenue Strategy

Rachel Palmer

Assistant AD - Fan Development & Event Marketing

Patrick Fischer

Director of Website Management

Meredith Bair

Director of Digital Marketing & Revenue Strategy

Tori Gray

Director of Fan Development & Event Marketing

Anjuwon Spence

Director of Sales

University of Maryland Communications 2023–2024

Person Role

Jason Yellin

Associate AD / Strategic Communications Officer

John Sinnett

Assistant AD - Strategic Communications & Content Development

Dustin Semonavick

Assistant AD - Football Communications (FB, WTEN)

Rose DiPaula

Director - Strategic Communications & Content Development (WBB, FH)

Katy Ford

Director of Development Marketing & Communications

Taylor Smyth

Associate Director of Communications (Social Media, MSoccer)

Ben Kessler

Assistant Director - Strategic Communications (WLax, FB [2nd])

Sydney Steinberg

Assistant Director (MSoccer, WGolf, Wrestling)

University of Maryland Marketing 2023–2024

Person Role

Carrie Blankenship

Senior Associate Athletic Director - External Operations

Nick Lofaro

Associate AD - Strategic Partnerships

Jordan Looby

Associate AD - Marketing Strategy & Fan Experience

Patrick Fischer

Director of Website Management

Anjuwon Spence

Director of Sales

Rachel Palmer

Director of Marketing Strategy & Fan Experience

Derek Davis

Director of Marketing Strategy & Fan Experience

Tori Gray

Assistant Director of Marketing Strategy & Fan Experience

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