Intercollegiate Athletics Director of Marketing

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Who We Are

Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nation’s top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. It’s located in one of the world’s safest and most economically vibrant communities and is Orange County’s second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide.

To learn more about UC Irvine, visit www.uci.edu.

The mission of Intercollegiate Athletics at the University of California, Irvine is to facilitate and enrich the education and personal growth of its students through their participation in competitive NCAA Division I athletics. Intercollegiate Athletics is committed to the welfare of student-athletes and staff, and advocates an environment that promotes excellence in athletic and academic performance, sportsmanship, diversity, and gender equity. Intercollegiate Athletics also supports the University of California's mission of public service and serves to generate a unifying spirit among students, faculty, staff, and alumni that transcends communities, cultures, and generations. (https://ucirvinesports.com/)

Your Role on the Team

The Director of Marketing will report to the Assistant Athletic Director for Marketing and works closely with the external relations group. The University of California, Irvine supports 18 Division-I intercollegiate athletic programs. Under the general direction of the Assistant Athletic Director, Marketing, the Director of Marketing will serve as the day-to-day lead for marketing and promotional activities. This position will be involved in all aspects of marketing, including: planning; advertising; promotion; public relations; program and product development; distribution; and research to meet the department’s goals and objectives.

The Director of Marketing will serve as the lead for assigned ticketed sports – developing sport specific ticketing, marketing, and sales plans. Position will assist in building fan game day experience in coordination with fan experience and tickets sales & service staff. For non-ticketed sports, the Director of Marketing will develop sport specific marketing and communication plans to engage the fan base. This position will also lead cross-sport promotional programs and marketing communication timelines. The Director of Marketing will build and execute sport specific email marketing campaigns and deliveries to drive fan attendance, ticket sales, and fan affinity.

The Director of Marketing will develop and grow campus partnerships with an emphasis on reaching the student population as well as overseeing the UC Irvine Athletics student spirit group. Develop a comprehensive student plan to on-board new students and drive attendance to our sporting events. This position will also oversee all aspects of the Jr. Anteater Kids Club. The Director of Marketing serves as the marketing internship coordinator overseeing recruitment, on-boarding, training and scheduling of our student intern staff.

What It Takes to be Successful

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Who We Are

Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nation’s top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. It’s located in one of the world’s safest and most economically vibrant communities and is Orange County’s second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide.

To learn more about UC Irvine, visit www.uci.edu.

The mission of Intercollegiate Athletics at the University of California, Irvine is to facilitate and enrich the education and personal growth of its students through their participation in competitive NCAA Division I athletics. Intercollegiate Athletics is committed to the welfare of student-athletes and staff, and advocates an environment that promotes excellence in athletic and academic performance, sportsmanship, diversity, and gender equity. Intercollegiate Athletics also supports the University of California's mission of public service and serves to generate a unifying spirit among students, faculty, staff, and alumni that transcends communities, cultures, and generations. (https://ucirvinesports.com/)

Apply Now

Your Role on the Team

The Director of Marketing will report to the Assistant Athletic Director for Marketing and works closely with the external relations group. The University of California, Irvine supports 18 Division-I intercollegiate athletic programs. Under the general direction of the Assistant Athletic Director, Marketing, the Director of Marketing will serve as the day-to-day lead for marketing and promotional activities. This position will be involved in all aspects of marketing, including: planning; advertising; promotion; public relations; program and product development; distribution; and research to meet the department’s goals and objectives.

The Director of Marketing will serve as the lead for assigned ticketed sports – developing sport specific ticketing, marketing, and sales plans. Position will assist in building fan game day experience in coordination with fan experience and tickets sales & service staff. For non-ticketed sports, the Director of Marketing will develop sport specific marketing and communication plans to engage the fan base. This position will also lead cross-sport promotional programs and marketing communication timelines. The Director of Marketing will build and execute sport specific email marketing campaigns and deliveries to drive fan attendance, ticket sales, and fan affinity.

The Director of Marketing will develop and grow campus partnerships with an emphasis on reaching the student population as well as overseeing the UC Irvine Athletics student spirit group. Develop a comprehensive student plan to on-board new students and drive attendance to our sporting events. This position will also oversee all aspects of the Jr. Anteater Kids Club. The Director of Marketing serves as the marketing internship coordinator overseeing recruitment, on-boarding, training and scheduling of our student intern staff.

What It Takes to be Successful

Total Compensation

In addition to the salary range listed below, we offer a wealth of benefits to make working at UCI even more rewarding. These benefits may include medical insurance, sick and vacation time, retirement savings plans, and access to a number of discounts and perks. Please utilize the links listed here to learn more about our compensation practices and benefits.

The expected pay range for this recruitment is $28.07- $29.21 ().

Required:

• Solid knowledge of marketing principles, concepts, strategies and best practices.
• Knowledge of customer service standards / procedures.
• Organizational skills and skills in file creation, maintenance and management.
• Written and interpersonal communication skills.
• Bachelor's degree in related area and / or equivalent experience / training
• 1-3 years working in University of Athletic setting

Preferred:

• Solid knowledge of institutional products and services.
• Knowledge of the campus and / or medical center including its achievements, mission, vision, goals, objectives and infrastructure.

Special Conditions:

• must work some nights, weekends and holidays
• must be willing to travel when needed

Conditions of Employment:

The University of California, Irvine (UCI) seeks to provide a safe and healthy environment for the entire UCI community. As part of this commitment, all applicants who accept an offer of employment must comply with the following conditions of employment:

• Background Check and Live Scan
• Legal Right to work in the United States
• Vaccination Policies
• Smoking and Tobacco Policy
• Drug Free Environment

The following additional conditions may apply, some of which are dependent upon business unit or job specific requirements.

• California Child Abuse and Neglect Reporting Act
• E-Verify
• Pre-Placement Health Evaluation

Details of each policy may be reviewed by visiting the following page - https://hr.uci.edu/new-hire/conditions-of-employment.php

Closing Statement:

The University of California, Irvine is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status.

For the University of California’s Affirmative Action Policy please visit: https://policy.ucop.edu/doc/4010393/PPSM-20.

For the University of California’s Anti-Discrimination Policy, please visit:https://policy.ucop.edu/doc/1001004/Anti-Discrimination.

We are committed to attracting and retaining a diverse workforce along with honoring unique experiences, perspectives, and identities. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable, and welcoming.
UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500 or eec@uci.edu.

Consideration for Work Authorization Sponsorship

Must be able to provide proof of work authorization

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