Set the vision for all video content to be produced for Liberty Athletics social media platforms and to be used internally. Create production schedules, shoot, edit, and lead storyboarding for creative projects relating to video. Work closely with other internal staff and Liberty Athletics personnel to develop video content that promotes LU programs and furthers recruiting efforts.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

• Collaborate with the Creative Design Manager to lead/develop the overall visual direction for the Liberty Athletics brand
• Lead shooter at all Liberty Football games, both home and away
• Lead editor for the Creative Team, and final approver of any video content created for public or internal use
• Develop visual plan for major events (National Signing Day, Bowl Games, etc.)
• Develop and train student workers
• Come up with and execute projects from concept to completion
• Shoot video content using DSLR style cameras
• Edit video projects to include sound sweetening and color correcting
• Work nights and weekends; travel as assigned
• Other duties as assigned

SUPERVISORY RESPONSIBILITIES  

Set the vision for all video content to be produced for Liberty Athletics social media platforms and to be used internally. Create production schedules, shoot, edit, and lead storyboarding for creative projects relating to video. Work closely with other internal staff and Liberty Athletics personnel to develop video content that promotes LU programs and furthers recruiting efforts.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

• Collaborate with the Creative Design Manager to lead/develop the overall visual direction for the Liberty Athletics brand
• Lead shooter at all Liberty Football games, both home and away
• Lead editor for the Creative Team, and final approver of any video content created for public or internal use
• Develop visual plan for major events (National Signing Day, Bowl Games, etc.)
• Develop and train student workers
• Come up with and execute projects from concept to completion
• Shoot video content using DSLR style cameras
• Edit video projects to include sound sweetening and color correcting
• Work nights and weekends; travel as assigned
• Other duties as assigned

SUPERVISORY RESPONSIBILITIES  

Manage the Creative Videographer and Storyteller for Athletics and all student worker videographers

QUALIFICATIONS AND CREDENTIALS

• Minimum 5 years of experience in professional/academic production field
• Extensive working knowledge social media platforms and strategy
• Working familiarity with both academic and professional media environments
• Proficient in the Adobe Creative Cloud platform (Premiere Pro, Photoshop, etc.)
• Has strong understanding of production and is able to take a project from concept to completion
• Excellent oral, written, presentation, and negotiation skills
• Excellent time management and organizational skills
• Ability to lead team in often stress filled environments
• Ability to work independently and as a team member
• Strong attention to detail
• Ability to work with conflicting, delayed, ambiguous, or last-minute information
• Ability to clearly define issues and quickly generate solutions
• Ability to interact with and manage students
• Self-motivated.

Education and Experience

Four-year college degree, with a concentration in Communications, 5+ years in a related field.  Leadership traits required. Well-developed communications skills. To obtain LU-approved driver certification, individuals must be 21 years of age or older, possess a valid driver’s license with a minimum of five (5) years of documented driving history, and maintain a clean driving record.

ABILITIES AND COMPETENCIES ESSENTIAL TO THE FUNCTION OF THE JOB

Communication and Comprehension

• Ability to effectively communicate both verbally and in writing to convey clear, well-articulated information.
• Ability to understand, speak, and write English in order to convey messages and correspond in an articulate and professional manner.
• Possess public communication skills that allow professional representation of Liberty University to a variety of business and community customers and associates.
• Strong organizational skills.
• Excellent computer skills.

Problem Solving

• Intuitively able to reason, analyze information and events, and apply judgment in order to solve problems of both a routine and complex nature.

Physical and Sensory Abilities

• Occasionally required to travel to local and campus locations.

• Frequently required to sit for extended periods to perform deskwork or type on a keyboard.  (If not administrative duties, such as labor, define general physical abilities.

• Regularly required to hear and speak in order to effectively communicate orally.

• Occasionally required to stand, walk, and climb stairs to move about the building.

• Handle materials, reach overhead, kneel or stoop in order to conduct business.

• Regularly lift 50 or fewer pounds.

WORKING CONDITIONS

Work Environment

The working environment in which one will typically perform the essential functions of this position is a climate-controlled office setting.  It is well lighted and the noise level is moderate.  (Define if outdoor, dusty, weather conditions, etc.)

LI-DNI

Target Hire Date

2025-12-15

Time Type

Full time

Location

Lynchburg - In Office

The University is an Equal Opportunity Employer. We believe it is our moral and legal obligation to meet the responsibility of ensuring that all management practices regarding employees are conducted in a nondiscriminatory manner. In compliance with Title VII of the 1964 Civil Rights Act, and other applicable federal and state statutes, all recruiting, hiring, training, and promoting for all job classifications will be administered without regard to race, color, ancestry, age, sex, national origin, pregnancy or childbirth, disability, military veteran status or other applicable status protected by law, including state of employment protected classes. It is, therefore, our policy and intention to evaluate all employees and prospective employees strictly according to the requirements of the job. All personnel related activities such as compensation, benefits, transfers, job classification, assignments, working conditions, educational assistance, terminations, layoffs, and return from layoffs, and all other terms, conditions and privileges of employment will be administered without regard to race, color, ancestry, age, sex, national origin, pregnancy or childbirth, disability, military veteran status or other applicable status protected by law, including all applicable state of employment protected classes. The University is a Christian religious-affiliated organization; and as such, is not subject to religious discrimination requirements. The University’s hiring practices and EEO discrimination practices are in full compliance with both federal and state law. Federal law creates an exception to the “religion” component of the employment discrimination laws for religious organizations (including educational institutions), and permits them to give employment practice preference to members of their own religious beliefs.

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