Assistant Athletic Director/Marketing & Fan Engagement
EXPIRED

Clemson University

Clemson, SC

Posted Date: May 15, 2024

Expired Date: Jun 01, 2024

QUALIFICATION

  • Salary Expectation
    $85,000/yr
  • Years of Experience
    5+ Years
  • Work Type
    Full-time

ABOUT PROGRAM

About the Job
Job Description

JOB SUMMARY:

Lead daily operations of the Marketing & Fan Experience department, overseeing gameday production, videoboard operations, fan engagement, corporate partner integration and assist in the ticket sales, and revenue generation across 21 Division I sport programs and Clemson athletics at large. Develop and supervise marketing staff, graduate assistants and student interns, and serve as program administrator for Spirit squads (Cheer & Rally Cats). Performs other duties as assigned.

JOB DUTIES:

30% - Essential - emphasis in growing brand and/or sport awareness and revenue. Work with director of ticket operations to develop annual ticket on-sales, season promotions and develop new inventory. Manage and/or assist in all digital marketing efforts, including paid campaigns, Athletics email communications, and digital board assets. Develop and manage comprehensive communications calendar, collaborating with IPTAY communications team. Develop add-on experience and additional revenue opportunities throughout calendar year.

35% - Essential - Fan Experience: Oversee all aspects of game presentation with emphasis in creating a leading gameday atmosphere and fan experience within the collegiate landscape. Produce run-of-show and direct gameday experience for Clemson Football and Clemson Gymnastics. Coordinate all preparation meetings across external teams, event operations, and additional staff. Collaborate with creative department on in-venue videoboard assets. Coordinate all in-game performances, recognitions and talent. Manage integration of Cheer, Rally Cats, and Band into gameday experience. Manage vendor relations including talent, audio technicians, and special effects. Coordinate with campus groups such as Central Spirit and IPTAY Collegiate Club to enhance the student and overall gameday experience. Meet regularly with coaching staffs/sport administrators to ensure goals are being met. Order promotional/giveaway items and coordinate distribution.

15% - Essential - Management: Hire, develop and supervise marketing direct reports, graduate assistants, and student interns in daily operations. Serve as program administrator for Clemson Cheer & Rally Cats. Serve as Liaison to Clemson University Band. Manage relationships with campus groups, students, military-support units (Military Appreciation Days & Military-Support Committee via President Office), and other Clemson leadership and stakeholders.

10% - Essential - Prepare, manage and monitor annual marketing budget ensuring optimal allocation of resources. Execute internal purchase requisitions, PO creation, RFPs, and process invoices.

10% - Essential - Miscellaneous: Manage autograph request program. Produce non-gameday events including Athletics Showcase, Preseason Events, Watch Parties, Championship Parades, and other events as needed.

MINIMUM REQUIREMENTS:

Department History

Clemson University Equipment 2024–2025

Person Role

Abe Reed

Senior Director of Facility Management

Nick Yarid

Director of Student-Athlete Equipment / Football

Mike Wilson

Director of Equipment, Olympic Sports

Mark Hendricks

Director of Athletic Grounds Equipment

Noah Harvin

Assistant Director of Football Equipment

Chris Kowalski

Assistant Director of Equipment / Olympic Sports

Bailey Johnson

Assistant Director of Equipment / Olympic Sports

Clemson University Facilities 2024–2025

Person Role

Eric Sabin

Executive Senior Associate AD / Finance & Operations

Jake Krumrey

Director of Athletics Grounds/Landscaping

Jeff Haley

Senior Associate Director of Athletic Facilities

Jordan Whitehead

Associate Director of Athletic Facilities

Mitch Ryals

Associate Director of Athletic Facilities

Chandler Creswell

Associate Director of Athletic Grounds

Tony Higgins

Associate Director of Athletic Facilities

Danny Poole

Assistant Manager for Football Administration & Facilities

Clemson University Communications 2024–2025

Person Role

Jeff Kallin

Senior Associate AD / Communications

Don Munson

Director of Broadcasting

Brian Hennessy

Senior Associate Director of Communications (Baseball, Secondary Football, Photography)

Valerie Johnson

Associate Director of Athletic Communications (Volleyball, Softball)

Jared Sweat

Associate Director / Creative Solutions

Chandler Simpson

Associate Director of Athletic Communications (Men's Soccer, Women's Soccer, Gymnastics, Women's Golf, Football Credentials)

Ben Winterrowd

Associate Director of Communications (Men's Basketball, Men's Golf, OTE Magazine)

Kelsey Tibbs

Assistant Director of IPTAY-Graphic Design and Communication

Clemson University Marketing 2024–2025

Person Role

Kevin Richardson

Associate AD / Creative Solutions

Don Scott

Assistant AD for Marketing and Fan Experience

Brett Key

Graphics Director of Video Services

Kyle Coulter

Director / Creative Solutions

Michael Marianos

Director of Videoboard Operations

Seth Cook

Director of Marketing & Fan Experience

Matt Glenn

Technical Director of Video Services

Sam Frost

Associate Director / Creative Solutions

Clemson University Equipment 2023–2024

Person Role

Abe Reed

Senior Director of Facility Management

Mark Hendricks

Director of Athletic Grounds Equipment

Nick Yarid

Director of Student-Athlete Equipment / Football

Mike Wilson

Director of Equipment, Olympic Sports

Bailey Johnson

Assistant Director of Equipment / Olympic Sports

Chris Kowalski

Assistant Director of Equipment / Olympic Sports

Noah Harvin

Assistant Director of Football Equipment

Clemson University Facilities 2023–2024

Person Role

Danny Poole

Eric Sabin

Executive Senior Associate AD / Finance & Operations

Jacob Addison

Director of Field Painting

Jake Krumrey

Director of Athletics Grounds/Landscaping

Daniel McKinney

Associate Director of Athletic Grounds

Tony Higgins

Associate Director of Athletic Facilities

Chandler Creswell

Associate Director of Athletic Grounds

Mitch Ryals

Associate Director of Athletic Facilities

Clemson University Communications 2023–2024

Person Role

Jeff Kallin

Senior Associate AD / Communications

Ross Taylor

Assistant AD / Football Communications

Ashby Burton

Director of Marketing and Fan Experience

Jared Sweat

Associate Director / Creative Solutions

Brian Hennessy

Senior Associate Director of Communications (Baseball, Secondary Football, Photography)

Ben Winterrowd

Associate Director of Communications (Men's Basketball, Men's Golf, OTE Magazine)

Chandler Simpson

Associate Director of Athletic Communications (Men's Soccer, Women's Soccer, Gymnastics, Women's Golf, Football Credentials)

Kelsey Tibbs

Assistant Director of IPTAY-Graphic Design and Communication

Clemson University Marketing 2023–2024

Person Role

Tim Match

Sr. Associate AD / Chief Revenue Officer

Kevin Richardson

Associate AD / Creative Solutions

Matt Glenn

Technical Director of Video Services

Brett Key

Graphics Director of Video Services

Kyle Coulter

Director / Creative Solutions

Michael Marianos

Director of Videoboard Operations

Ashby Burton

Director of Marketing and Fan Experience

Sam Frost

Associate Director / Creative Solutions

Clemson University Equipment 2022–2023

Person Role

Abe Reed

Senior Director of Equipment/Facility Coordinator

Nick Yarid

Director of Student-Athlete Equipment / Football

Mike Wilson

Director of Equipment, Olympic Sports

Mark Hendricks

Director of Athletic Grounds Equipment

Will Frisbee

Assistant Director of Equipment - Olympic Sports

Noah Harvin

Assistant Director of Football Equipment

Clemson University Facilities 2022–2023

Person Role

Eric Sabin

Senior Associate AD / Facility Management & Capital Projects

Gary Wade

Assistant Athletic Director of Facilities

Jacob Addison

Director of Field Painting

Matt Dutton

Director of Athletic Grounds Landscaping

Jeff Haley

Senior Associate Director of Athletic Facilities

Tony Higgins

Associate Director of Athletic Facilities

Mitch Ryals

Associate Director of Athletic Facilities

Jordan Whitehead

Associate Director of Athletic Facilities

Clemson University Communications 2022–2023

Person Role

Jeff Kallin

Senior Associate AD / Communications

Ross Taylor

Assistant AD / Football Communications

Don Munson

Director of Broadcasting

Reed Kramer

Director of IPTAY Marketing and Communication

Brian Hennessy

Senior Associate Director of Communications (Baseball, Secondary Football, Photography)

Ben Winterrowd

Associate Director of Communications (Men's Basketball, Men's Golf, OTE Magazine)

Chandler Simpson

Associate Director of Athletic Communications (WBB, Football credentials)

Carter Gustin

Associate Director / Creative Solutions

Clemson University Marketing 2022–2023

Person Role

Kosha Irby

Executive Senior Associate AD / Chief Marketing Officer

Tim Match

Sr. Associate AD / Chief Revenue Officer

Matt Glenn

Technical Director of Video Services

Brett Key

Graphics Director of Video Services

Reed Kramer

Director of IPTAY Marketing and Communication

Ashby Burton

Director of Marketing and Fan Experience

Blaze Watson

Art Director / Creative Solutions

Haley Brosie

Associate Director of Marketing

Email us at support@intercollegiate.co with any questions.

© 2024 Intercollegiate. All rights reserved.