CRM MANAGER

EXPIRED

CRM MANAGER

Req #: 228948 Department: INTERCOLLEGIATE ATHLETICS Job Location: Seattle Campus Posting Date: 11/30/2023  Closing Info: Open Until Filled  Salary: $6,000 - $7,250 per month  Other Compensation: Taxable benefits include tickets to UW intercollegiate home competitions. Non-local candidates may be eligible for a moving allowance.  Shift: First Shift  Benefits: As a UW employee, you will enjoy generous benefits and work/life programs. For a complete description of our benefits for this position, please visit our website, click here.  

Req #:

CRM MANAGER

Req #: 228948 Department: INTERCOLLEGIATE ATHLETICS Job Location: Seattle Campus Posting Date: 11/30/2023  Closing Info: Open Until Filled  Salary: $6,000 - $7,250 per month  Other Compensation: Taxable benefits include tickets to UW intercollegiate home competitions. Non-local candidates may be eligible for a moving allowance.  Shift: First Shift  Benefits: As a UW employee, you will enjoy generous benefits and work/life programs. For a complete description of our benefits for this position, please visit our website, click here.  

Req #:

Req #:

228948

Department:

INTERCOLLEGIATE ATHLETICS

Job Location:

Seattle Campus

Posting Date:

11/30/2023 

Closing Info:

Open Until Filled 

Salary:

$6,000 - $7,250 per month 

Other Compensation:

Taxable benefits include tickets to UW intercollegiate home competitions. Non-local candidates may be eligible for a moving allowance. 

Shift:

First Shift 

Benefits:

As a UW employee, you will enjoy generous benefits and work/life programs. For a complete description of our benefits for this position, please visit our website, click here.  

Washington Athletics aims to inspire champions in competition and in the classroom. We exist to enrich the lives of students to positively impact our community and world for generations to come. Operating with the four core values of growth mindset, committed service, humility and grit, the Huskies choose to lead by example. All Husky Athletics staff make an IMPACT by committing to creating a purpose driven culture that impacts students and our greater community. We engage in GROWTH through dynamic conversations, embracing creativity, and recognizing that every challenge represents an opportunity to learn. We are a COMMUNITY who strive to create experiences for our stakeholders every single day. At our core is the belief that INCLUSION means creating spaces and places that reflect equity, advocacy and belonging for all. With over 650 student-athletes participating in UW's 22 sports programs, the department of Intercollegiate Athletics is committed to providing student-athletes with the ability to compete for national and conference championships while working toward a degree from one of the world's leading public research universities.  For more detailed information, please visit our Washington Athletics Candidate Dashboard. The CRM Manager reports to the Assistant Athletic Director for Revenue Generation and is responsible for leading the development of one-to-one digital relationships with Husky Fans. This position will carry out three primary daily functions: 1) developing actionable insights as a data strategist, 2) leading sales enablement and demand generation efforts, and 3) mapping all stages of the customer journey while defining metrics to determine their relative health. The combination of those efforts will allow the CRM Manager to advance all revenue-related initiatives and ensure the continued growth of the UW fan base. Responsibilities – Assist the UW Husky Athletics and Conference sales teams in preparation, coordination, and implementation of the department’s outreach campaigns. Develop and manage the demand generation pipeline with a specific emphasis on marketing qualified leads (MQLs) across multiple platforms (Paciolan, Salesforce, Salesloft, SSB, etc.). Establish best practices around CRM tools and processes, drive adoption and optimization, and ensure value to our business and client experience across our overall organization. Support the Email Marketing Manager, when necessary, in executing all aspects of our digital campaigns, including audience segmentation, copywriting, design, and analysis. Create new strategies related to the expansion of first-party data collection flowing into our CRM system through a variety of methods (form submissions, tracking scripts, etc.). Manage Salesforce APIs with applications including Salesloft and Vozzi. Lead regular training sessions with relevant teams to expand awareness of insights related to product marketing initiatives. Ensure quality of data flows to and from the Affiniaquest/SSB Data Warehouse. Work with the E-Commerce Manager to identify leakages in the sales funnel. Assist sales and marketing by brainstorming new creative initiatives to drive revenue and attendance. Other duties as assigned. Compliance with the rules and regulations of the University, the NCAA, the Conference, the State of Washington and any other governing body is of paramount importance to the University. The overall responsibility of this position is for the successful operation of the program in full compliance with all such rules and regulations. As a condition of employment, the Employee shall be required to participate in rules education programs offered by the Department of Intercollegiate Athletics. Minimum Requirements:Bachelor’s Degree from an accredited college/university and four years of experience in a data-driven industry or job function, or an equivalent combination of education and experience in a related field. Strong strategy, project management, and organizational skills, as well as a consumer insights and data analytics background. Experience implementing and utilizing CRM solutions (Dynamics 365 CRM, Salesforce, or comparable software). Experience utilizing digital marketing and analytics platforms to access and manage reporting (i.e. Eloqua, Google Analytics, Tableau). High Proficiency in Microsoft Excel (pivot tables, VLOOKUP, etc.). Proficiency with SQL or similar database querying language. Strong public/community relations and customer service skills. Desired: Experience with Ticketmaster and Paciolan ticketing systems preferred. Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process.  These assessments may include Work Authorization, Cover Letter and/or others.  Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.

Committed to attracting and retaining a diverse staff, the University of Washington will honor your experiences, perspectives and unique identity. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable and welcoming. The University of Washington is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information. To request disability accommodation in the application process, contact the Disability Services Office at 206-543-6450 or dso@uw.edu. Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law.

Apply for this job