University of Oklahoma Marketing

Norman, OK

Ryan Majercik

Associate AD / Strategic Marketing & Fan Engagement

2 Yrs

2 Yrs at University of Oklahoma with 10 total years of experience

Jacob Potter

Associate A.D. / Video Services

12 Yrs

12 Yrs at University of Oklahoma with 12 total years of experience

Becca Opheim

Assistant A.D. / Digital Strategy & Innovation

3 Yrs

3 Yrs at University of Oklahoma with 5 total years of experience

Scott Matthews

Assistant AD / Graphic Design & Facility Project Management

12 Yrs

12 Yrs at University of Oklahoma with 12 total years of experience

Craig Moore

Director of Engineering

12 Yrs

12 Yrs at University of Oklahoma with 12 total years of experience

Johnny Smiley

Director / Creative Content

3 Yrs

3 Yrs at University of Oklahoma with 3 total years of experience

Anna Claire Thomas

Director / Branding & Licensing

3 Yrs

3 Yrs at University of Oklahoma with 9 total years of experience

Caitlin Fournier

Director / Fan Engagement & Community Relations

5 Yrs

5 Yrs at University of Oklahoma with 5 total years of experience

Chris Opheim

Director / Fan Engagement & Experience

3 Yrs

3 Yrs at University of Oklahoma with 7 total years of experience

Richard Mardis

Director / Editor

12 Yrs

12 Yrs at University of Oklahoma with 12 total years of experience

Dan Cavanaugh

Director of Broadcasting

12 Yrs

12 Yrs at University of Oklahoma with 12 total years of experience

Erica Slife

Director of Digital Strategy

7 Yrs

7 Yrs at University of Oklahoma with 7 total years of experience

Jansen Jessop

Assistant Director / Fan Engagement

3 Yrs

3 Yrs at University of Oklahoma with 3 total years of experience

Sellers McDaniel

Assistant Director / Fan Engagement & Event Marketing

2 Yrs

2 Yrs at University of Oklahoma with 2 total years of experience

Department History

Marketing 2024–2025

Person	Role
Becca Opheim	Assistant A.D. / Digital Strategy & Innovation
Ryan Majercik	Associate AD / Strategic Marketing & Fan Engagement
Craig Moore	Director of Engineering
Johnny Smiley	Director / Creative Content
Anna Claire Thomas	Director / Branding & Licensing
Caitlin Fournier	Director / Fan Engagement & Community Relations
Chris Opheim	Director / Fan Engagement & Experience
Jansen Jessop	Assistant Director / Fan Engagement

Marketing 2023–2024

Person	Role
Becca Opheim	Assistant A.D. / Digital Strategy & Innovation
Jacob Potter	Associate A.D. / Video Services
Ryan Majercik	Associate AD / Strategic Marketing & Fan Engagement
Scott Matthews	Assistant AD / Graphic Design & Facility Project Management
Craig Moore	Director of Engineering
Johnny Smiley	Director / Creative Content
Chris Opheim	Director / Fan Engagement & Experience
Caitlin Fournier	Director / Fan Engagement & Community Relations

Marketing 2022–2023

Person	Role
Becca Opheim	Assistant A.D. / Digital Strategy & Innovation
Scott Matthews	Assistant AD / Graphic Design & Facility Project Management
Anna Claire Thomas	Director / Branding & Licensing
Craig Moore	Director of Engineering
Chris Opheim	Director / Fan Engagement & Experience
Caitlin Fournier	Director / Fan Engagement & Community Relations
Rob Patterson	Associate Director / Fan Engagement & Event Marketing
Jansen Jessop	Assistant Director / Fan Engagement

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