University of South Carolina Strategy & Analytics

Columbia, SC

Justin King

Executive Associate Athletics Director - Brand Strategy and Creative Solutions

11 Yrs

Joe Shepard

Assistant AD/NIL Strategy and Execution

2 Yrs

Department History

Strategy & Analytics 2026–2027

Person	Role
Justin King	Executive Associate Athletics Director - Brand Strategy and Creative Solutions
Joe Shepard	Assistant AD/NIL Strategy and Execution

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