Department History
Marketing 2025–2026
| Person | Role |
|---|---|
Kyle Hoob |
Assistant Athletic Director, Marketing & Creative Services |
Taylor Lane |
Creative Director - Video |
Marketing 2024–2025
| Person | Role |
|---|---|
Matt Villareal |
Assistant A.D./Creative Services and Digital Strategy for Lobo Basketball |
|
Kyle Hoob |
Assistant Athletic Director, Marketing & Creative Services |
|
Taylor Lane |
Creative Director - Video |
|
Karina Maciel |
Assistant Director - Marketing |
Marketing 2023–2024
| Person | Role |
|---|---|
|
Martin Northcroft |
Assistant Athletic Director, Marketing & Creative Services |
|
Matt Villareal |
Creative Director - Basketball Recruiting |
|
Taylor Lane |
Creative Director - Video |
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