University of California, Berkeley Strategy & Analytics

Berkeley, CA

Ebony Jackson

Associate Athletics Director, Revenue & Ticket Strategy

6 Yrs

Justin Kleyman

Director of Baseball Analytics

1 Yr

Tim Mclaughlin

Assistant Athletics Director of Development, Regional Strategy

3 Yrs

Mason Platt

Director, Social Media & Narrative Strategy

1 Yr

Department History

Strategy & Analytics 2026–2027

Person	Role
Ebony Jackson	Associate Athletics Director, Revenue & Ticket Strategy
Justin Kleyman	Director of Baseball Analytics
Tim Mclaughlin	Assistant Athletics Director of Development, Regional Strategy
Mason Platt	Director, Social Media & Narrative Strategy

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